597: YouTube Just Declared WAR on TikTok Shop – Here’s What Sellers Need to Know With Brett Curry
The My Wife Quit Her Job Podcast With Steve Chou
[email protected]
4.8 • 1.4K Ratings
🗓️ 8 July 2025
⏱️ 46 minutes
🧾️ Download transcript
Summary
In this episode, I’m thrilled to have Brett Curry back on the show. Today, Brett and I discuss how YouTube just entered the ring to compete with TikTok Shop and what that means for sellers trying to stay ahead. It’s a game-changer, and we’re breaking down what you need to know to keep up. What You’ll Learn Your social selling options on YouTube How does shoppable YouTube compare with TikTok? How to get started with YouTube Shopping Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and […]
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Transcript
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| 0:00.0 | Welcome back to the podcast, the show where I cover all the latest strategies and current events related to e-commerce and online business. |
| 0:06.3 | In this episode, I have Brett Curry back on the show to discuss YouTube's answer to TikTok shop. |
| 0:11.8 | We dive into YouTube's latest push into shoppable video content and how it's reshaping the way creators and brands sell online. |
| 0:18.4 | But before we begin, I want to let you know that session recordings for Seller Summit |
| 0:21.9 | 2025 are now available over at Cellarsummit.com. |
| 0:25.5 | If you miss the event, you can now get instant access to every keynote, workshop, and panel. |
| 0:30.2 | Go over to Sellersummit.com. |
| 0:32.0 | Now on to the show. |
| 0:41.0 | Welcome to the My Wife Cudor Job podcast. |
| 0:44.0 | Today I'm thrilled to have Brett Curry back on the show. |
| 0:48.4 | Brett is someone who I've known for almost a decade now. |
| 0:54.3 | He recently spoke in my event, and I think he't know, every year for like the past seven years, |
| 0:59.3 | I want to say. He runs, has it been seven years. He runs OMG Commerce, which is an e-commerce agency that has helped hundreds of companies with their pay-per-click advertising. And we all know |
| 1:05.7 | that social shopping is all the rage right now. And just a month ago, he gave an amazing talk on shoppable |
| 1:12.7 | YouTube ads, which is Google's response to TikTok shop. And I did not get a chance to see his talk |
| 1:19.0 | live, even though it was my own event. But I did catch the recording last night, and I had so many |
| 1:25.1 | questions. So today, we're going to dig deep on how to leverage |
| 1:29.0 | YouTube for your e-commerce business. And with that, welcome the show. Brett, how you doing? |
| 1:34.0 | Steve, what's up, man? I am thrilled to be back. I think this may be. Is this round four, |
| 1:38.7 | probably for? I think it's round four. Me peering on your pod, is great i love this pod love chatting with you and yeah hey solar |
| 1:45.1 | summit for those that have not made the trip to fort laurdale yet you got to do it's one of my favorite |
| 1:49.2 | communities one of my favorite events and uh yeah the the pack that or the the talk that i gave this time |
... |
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