552. “I need to turn my business around. How do I get loyal customers?” | Coaching Session
The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 18 January 2024
⏱️ 67 minutes
🧾️ Download transcript
Summary
Welcome to another insightful behind-the-scenes coaching session! Today, we're diving into a conversation with Ashley, the passionate founder and owner of Teal Meal, a brand dedicated to sustainable, toxic-free, and eco-friendly baby products. Ashley approached us with a few challenges: her sales were hovering around $200 a month, her product range felt unfocused, and her messaging wasn't quite hitting the mark with her audience. Despite gaining some traction on social media and her email list, she's feeling the heat of overwhelming friction.
We're here to help Ashley pinpoint her bestsellers and leverage them to elevate her business. It's a session packed with actionable advice and strategies that any business owner can apply. Whether you're struggling with low sales, unfocused products, or messaging that doesn't resonate, this episode is a treasure trove of insights. We'll explore how focusing on your star products can be a game changer and how to effectively communicate your brand's unique values to your audience.
Join us as we unravel the knots in Ashley's business strategy and lay down a roadmap for growth. It's a journey of discovery, focus, and strategic thinking that's bound to inspire!
Resources:
- Support Ashley’s business at tealmeal.com
- Follow Teal Meal on Instagram: @tealmeal
- Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.
- Ready to make 2024 your best year yet? Join our free workshop, The Product Boss’s Guide to Your Best Year Yet, where I’ll be sharing my best tips and strategies to make 2024 your most successful year so far. Click here to save your spot!
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
LatinX in Power
Listen to LatinX in Power, hosted by Thaisa Fernandes!
HubSpot
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Transcript
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| 0:00.0 | If you want to sell your stuff, you have to let people know you exist. |
| 0:05.0 | Yeah. |
| 0:06.0 | And you have to show up in their inbox. |
| 0:12.0 | Hi, I'm Jacqueline Snyder, and this is the Product Boss Podcast. I've helped launch and grow |
| 0:18.1 | thousands of product-based businesses, even one of my own. And over the last 20 years I've seen behind the scenes of |
| 0:25.0 | businesses just like yours. Whether they are makers, manufacturers, artists, |
| 0:30.0 | or food and beverage businesses, I have spent so many hours studying it all. I've discovered |
| 0:35.6 | what makes them successful. What are mistakes they could avoid? How did they turn an |
| 0:40.4 | idea into successful business and what are strategies they have used to make more |
| 0:44.9 | sales and be discovered by more customers. |
| 0:48.1 | This is what this show is all about. |
| 0:50.6 | Whether you're just starting out or you're looking to become a million dollar product |
| 0:53.7 | boss, I'm here to give you the permission to chase your dreams. |
| 0:57.7 | No matter how big or small, all you need is the right mindset, a little courage, strategy, and support and you too can |
| 1:05.6 | be the next million dollar product boss. Let's do this. Hey friends. I want to interrupt the podcast for one second just to talk to you about |
| 1:17.2 | something. Your sales software shouldn't be a bummer. When you step |
| 1:21.9 | inside your CRM you should feel equipped to do your best work, like you're |
| 1:26.3 | sitting in the pilot seat with easy to use and powerful controls. And that's the magic of HubSpot |
| 1:31.9 | Sales Hub. |
| 1:33.0 | The new Sales Hub is designed to help you win quarter |
| 1:35.8 | over quarter and year over year. |
| 1:38.0 | With an intuitive prospecting workspace |
... |
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