#55: Write Your Own Story with Tucker Max

JAYSON WALLER UNLEASHED

Jayson Waller

4.8 • 1.5K Ratings

🗓️ 31 December 2020

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today on the show we’re talking with Tucker Max, founder and former CEO of Scribe Media. We discuss the importance of believing in the skills that you have, and knowing how to use them effectively. We talk about how Tucker was fired from his family business when his dad valued loyalty over good work. Writing a book is not an easy thing to do, especially when you’re someone who is busy and don’t have a lot of time to work on it. That’s where Scribe Media comes into play, they help identify what the book will be about, and how to get it written with the least friction. Scribe has 3 questions you need to answer to create a great book: ‘What do you want?’, ‘Who are you trying to serve?’, and ‘What do you have to say that matters to those people?’. Authenticity is hard to come by, and when employees, investors, or co-workers see that you are being honest and forward with them, that incurs a lot of respect. Tune in to hear how Tucker Max turned authenticity into success! Links: Follow True Underdog on IG: www.instagram.com/true_underdog Reach out to Jayson directly at [email protected] Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/ Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com Apply for a chance to receive a $10,000 business grant: https://trueunderdog.com/underdog-achievers-program/ Mentioned in the Episode: Tucker’s Website - https://www.tuckermax.com/ Scribe Media - https://scribemedia.com/ Tucker’s Twitter - https://twitter.com/tuckermax?lang=en Tucker’s Facebook - https://www.facebook.com/TuckerMax/ Timestamps: 1:22 - Most Egotistical in High School 3:11 - Seeing the Flaws in Yourself 5:02 - Getting the Attention of MTV 8:35 - Fired From the Family Business 11:20 - Firing Yourself 16:04 - Recognizing When to Bring Someone Else on 18:19 - One Simple Question 22:31 - Discovering Your Learning Style 26:46 - Following Authenticity 27:31 - Steps for a Successful Book 32:15 - Business Through Covid 34:02 - Scribe Holiday Parties 36:56 - Be Clear With Your Company Culture Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Jason Waller here, true underdog podcast and YouTube channel.
0:03.6	Listen, make sure you subscribe today.
0:05.6	You can go to I Heart Radio, Spotify, Apple Podcast.
0:09.4	You can go to our YouTube channel, True underdog,
0:11.5	or you can visit True underdog.com and subscribe to all of it. power whiskey. Damn, damn, damn. I'm gonna give you baby.
0:24.0	Jason Waller here, True Underdog.
0:28.0	What's up, Grinders?
0:30.0	Welcome to another episode of the True Underdog Podcast, your host host Jason Waller here today we have an
0:35.1	unbelievable guest man this guy's got fired not once not twice even fired himself
0:40.9	he's a four-time New York Times best-selling author over 20 years experience in the
0:45.6	writing game. He is a co-founder of Scribe Media. He's helped over 1,700 authors go and write
0:51.3	their book including one of my favorites David Coggins so I
0:54.3	was excited to interview my man here Tucker Max how are you doing excellent very
0:59.3	good good good. Thanks for joining us today and welcome to the podcast.
1:03.0	As you may know, I might, I'm working on a new book with Scribe as well.
1:06.3	I'm still to beginning stages.
1:08.2	I'm super excited about your business.
1:10.4	And I want to learn a little bit more about you.
1:12.6	I guess you grew up in Lexington, Kentucky,
1:14.7	and you were voted most egotistical person back in school.
1:18.8	Right?
1:19.8	Let's start there.
	...

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