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Julian Dorey Podcast

#55 - Nick Kifyak: STOCKX & THE GLOBAL SNEAKER MARKET; THE SHADY WORLD OF OLYMPICS TICKETING; KANYE WEST & THE YEEZY BRAND; STREETWEAR & THE SNEAKER COMMUNITY

Julian Dorey Podcast

Julian Dorey

Comedy

4.6649 Ratings

🗓️ 7 July 2021

⏱️ 186 minutes

🧾️ Download transcript

Summary

Nick Kifyak is a sneaker / streetwear expert, investor, and entrepreneur. He currently owns KIF -– a high-end sneaker / streetwear Ecommerce & Retail Platform. KIF’s flagship 4,000-square-foot store is located right outside of New York City in the Shops at Riverside. ***TIMESTAMPS*** 5:45 - Limited Releases; StockX explained; The problems with StockX; Amazon delivery speed 25:00 - Revisiting the day Kobe died; Kobe’s shoes on the market today 35:47 - PJ Tucker’s shoe collection; Shoes NBA Players wear in gams; Dwyane Wade’s endorsement deal with Li-Ning in China; The rise of Streetwear 50:41 - Nick’s previous experience working in international ticket distribution for the Olympics; That time the Secret Service lowered Nick’s drone 1:00:46 - How Nick got into sneakers and StockX; Why Nick hated his job out of college; How Nick built the KIF brand online; Nick’s parents’ immigrant background and success and in America 1:22:35 - KITH and streetwear trends; Julian tells a story about the first time he went to the KITH Store in Manhattan (NYC); Nick tells a story about expensive ugly Yeezys that leaves Julian in disbelief 1:39:15 - Nick talks about leaving his job to open KIF’s flagship store after the EComm business took off; Julian recalls his first time coming across Nick’s page online 1:50:25 - What Nick’s clientele is like; What his customers are looking for; his total inventory; the streetwear he sells in KIF’s flagship store (located in The Shops at Riverside - Hackensack, NJ) 2:04:46 - Jordans: how often they come out, the different models, their value, etc.; the bots problem online with sneakers; Nick’s Colin Kaepernick Nike’s; The relationship between scarcity and value 2:21:27 - Why people buy things to impress other people and how that drives value; Spotting Fakes and authenticating sneakers 2:33:39 - The Chinese market for sneakers; Nick talks about the Ichiro Suzuki Jordans; Kanye West and the brilliance of the Yeezy Brand; What makes Kanye a genius 2:55:22 - The future digital metaverse and its incoming collision with shoes; Nick’s issue with Social Media ~ YouTube EPISODES & CLIPS: https://www.youtube.com/channel/UC0A-v_DL-h76F75xik8h03Q  ~ Get $100 Off The Eight Sleep Pod Pro Mattress / Mattress Cover: https://eight-sleep.ioym.net/trendifier  Julian's Instagram: https://www.instagram.com/julianddorey  ~ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Exclusively on Disney Plus.

0:02.0

It's hard and it's brutal and that's what makes it special.

0:06.0

The multi-award winning series, FX's The Bear, is back for a brand new season.

0:11.0

Upon my signal, unleash hell.

0:15.0

And every second counts.

0:17.0

When that shows zero, this restaurant ceases operations.

0:21.8

FX is the bear.

0:23.1

New season now streaming exclusively on Disney Plus.

0:27.2

18 plus subscription required.

0:28.6

Teas and C's apply.

0:31.2

So I would spend 30, 40 bucks on that.

0:33.6

But if you looked at me and said,

0:36.0

Julian, I'm going to need $600 for that. I'm going to say, I'm going to need to fucking steal your wife. Like, give her to me. I'll take her home. Do I get her too? Is she hot? Like, show me a picture. Is that the trade off? It's like, we had somebody come in. We had somebody come in yesterday and they had a, they had him wedding. And we were like, and essentially he was just like so i want three of these

0:55.0

and i need them in these sizes that thing these three of them and he's a wedding three of them he should

1:00.8

be shot three of them he should he should be hanged dude if you showed up to my wedding in that and

1:06.3

don't get me wrong i get fucking married it at city hall you know it's up to up to the lucky lady, if that's where you want to call her at some point.

1:12.8

Like, she'll do what she wants to do. But if you

1:14.8

showed up to my wedding and that, you're out.

1:25.0

What's cooking, everybody?

1:26.2

I am joined in the bunker today by my friend Nick Kifak.

1:31.4

Nick is the founder and owner of Kif, which is a play on his last name, yes, but stands for Keep It Fresh.

1:39.4

And what Kif is, not Kif, K-I-F, what Kififf is is an e-commerce platform for high-end sneakers that has now

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