545: What is a Cohort-Based Course and is it Right for You?

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 7 March 2022

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

We talk a lot about online courses on the Goal Digger Podcast. After all, online courses play a major role in my business and have changed my life completely. We’ve talked about mini-courses, signature courses, how to build, sell, and automate your course… But maybe the structure of the courses we talk about doesn’t quite fit the topic or idea you have. Maybe you need a different kind of online course for what you want to teach. Ever hear of a cohort?

Cohort-based courses combine live workshops, videos, articles, and projects to create impactful learning experiences. It’s about your students learning from each other and by doing. I am so excited to explore this different kind of online course. Wes Kao helped create the modern cohort-based education movement with Seth Godin. Now she’s taking the category she helped create to the next level with her new startup Maven, the world’s first digital platform for cohort-based courses.

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/wes

Transcript

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0:00.0	Before we dive into today's show, I am so excited to share about my brand new How Are You
0:07.6	Really Daily Reflection Journal.
0:09.9	It's a one-page a day quarterly journal that I created for you using the same methods
0:14.6	that turned me from a total journaling skeptic to a mega huge fan.
0:19.8	In this same heartbeat as my book, the journal is this daily nudge and chance to align with
0:24.1	your truest self so that you can check in, take a minute, and show up wholeheartedly for
0:29.2	everything your day holds, whatever that looks like in this season.
0:33.2	Order your journals for 2023 by December 12th to get them shipped in time for the holidays
0:38.2	at HowAreYouReallyJournal.com.
0:41.8	D-Stress while you reflect and learn how to turn those reflections into action at the end
0:46.9	of each quarter.
0:48.5	This is a system that will work for anyone.
0:51.4	That's HowAreYouReallyJournal.com.
0:58.5	And so here we were trying to see that was entirely different that flipped the script
1:02.0	on a lot of what people said worked about online learning.
1:06.2	And from the first session, it was like digital sparks were flying.
1:11.6	Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing, numbers,
1:17.0	and helping you to navigate both the messy and the magical seasons of this thing called
1:21.1	Life.
1:22.1	I'm a small-town mama who took a $300 camera, grew a successful photo-biz, and now I work
1:26.7	from home in Rema 7 Figure Online Business.
1:29.2	I teach you the tried and true secrets to building a career you adore.
	...

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