501: Neil Patel Thinks Free Products Are the Best Marketing Tactic

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8 • 662 Ratings

🗓️ 2 March 2024

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Marketing is expensive. But you can get your brand in front of people much cheaper–by giving something away for free. In Neil Patel’s return to the podcast, he’ll share lessons from years of marketing consulting and explain why free products are cheaper for your business in the long run. If you haven’t seen Patel on social media, he’s the co-founder of Crazy Egg and Hello Bar and helps companies like NBC, GM, HP, and Viacom grow their revenue. In this episode, you’ll learn: How to generate leads using referrals Why Neil believes “growth at all costs” is wrong How to prioritize profitability in your business That giving away a free product works How to make marketing financially viable Patel’s AI tools for data and content production Why AI isn’t a magic solution to business problems What’s difficult about implementing AI And much more marketing and AI advice… *This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

Transcript

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0:00.0	Hey founder fan, before we dive into another incredible conversation, I want to share something
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