Launching can be stress-free. Trust me when I say it took me a long time to figure it out,

but if you follow these steps that I've outlined today, I hope the same for you.

Hey, my name is Jenna Kutcher and I am obsessed with all things business,

marketing, numbers, and helping you to navigate both the messy and the magical seasons of this

thing called life. I'm a small town mama who took a $300 camera, grew a successful photo

biz, and now I work from home in Rema 7 figure online business. I teach you the tried and true

secrets to building a career you adore. Shia away from the real talk? No way. Money, hardship,

growth, loss, and marketing are all topics we discuss here. Think of this as your one-stop shot

for happy hour with a gal pal mixed with business school, pull up a seat, make sure you're cozy,

and get ready to be challenged and encouraged while you learn. This is the Gold Digger podcast.

It doesn't matter what we're launching, a new course, an affiliate offer, a digital shop,

or a new extension of my brand. There are a few non-negotiables that are absolutely essential

and help save us from the stress of launching. These non-negotiables allow us to go through the

three phases of a launch with ease and confidence, and those three stages are pre-launch,

launch, and post-launch, and they each come with their own set of challenges, they require

creativity and strategy. I want to walk you through the general outline of what we do in each stage

of launching today, because I feel like everyone has their own unique way of running their own

launches, but I get questions all of the time on how we make sure ours are low pressure and

relaxed yet results driven. Before I get into it, I just want you to trust me here. What I'm

sharing today is not at all what launching has I always looked like for me. When it was just me

or just me in one VA, launching was frantic. It felt like this chaotic rat race. It was like a

marathon that I never trained for, and it was something that I started to dread in my business.

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