Welcome to the perfume room. My scent of the day today is the newest fragrance from

Acro. I am wearing Acro ink and oh my God, what a leathery, smoky, bedever,ever stunner somehow this smells like some sort of real world

object but also this wearable figurative beautiful piece of olfactive art now with that said it's

definitely sharp okay think more concrete leather rubber than like green garden floral variety.

So if you are looking for the latter, this is not that. This is evocative of something industrial

in a category that I'm calling. Real life smells, we think we are the only ones who love,

and yet we all do. Alla fresh paint, gasoline, that new car smell, or a fresh

can of tennis balls. This fragrance is totally that category. And even though it doesn't

smell like one of those aforementioned scenarios, it smells like a different one, which is

the smell of a fresh tattoo. What I love most about all of the fragrances in the Acro collection,

and of course this extends to ink,

is that they don't just smell like one thing, like one item, like one material.

This is not a straight up ink fragrance.

This captures the entire atmosphere, the cinematic experience.

So it is the entire tattoo parlor.

The ink, yes, but the needle, the sterilizing foam, the gloves, the energy, all of it.

And if you are listening to that and you're like, I don't know if I want to wear that as a fragrance,

somehow it's also beautiful.

And that is why Acro is so damn good because it is transportive and it is realistic, but it is

beautiful and it is figurative, which is something I think only the perfumer of this brand could do.

And that perfumer also happens to be the co-founder and also happens to be the guest of today's

episode.

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