#465: Prioritizing the right data and signals with Prasaana Dhungel, GrowByData

The Agile Brand with Greg Kihlstrom

The Agile Brand

Business, Marketing

5 • 2.7K Ratings

🗓️ 29 December 2023

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

First, there was the promise of big data solving many of our business challenges, yet now here we are, flooded with data, and many business are having a hard time knowing what to prioritize and which data to pay attention to.

Today we’re going to talk about prioritizing the right data and signals to make a meaningful impact on your business.

To help me discuss this topic, I’d like to welcome Prasanna Dhungel, Managing Partner at GrowByData.

Resources

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Transcript

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0:00.0	Spark your creativity with the Sims. Sometimes you might feel like you're not creative
0:07.0	and you have to go in search of your creative spark again.
0:10.0	Maybe this is catching up with creative friends, experimenting with a new look or trying out a new recipe.
0:16.0	And thanks to The Sims, inspiration is just one game and one spark away.
0:21.3	Ready to spark something. Download the Sims 4 and play for free.
0:27.0	Welcome to season 5 of the Agile Brand with Greg Kielstrom, where we talk with enterprise and technology platform leaders about the people, processes, and platforms that make marketing and customer experience successful, scalable, and sustainable.
0:44.0	This is what creates an agile brand.
0:46.0	I'm your host, Greg Kielstrom, advisor and consultant for Fortune 1000 marketing and
0:50.6	CX leaders and teams as principal and chief strategist at GK5. and certified coach. The Agile Brand Podcast is brought to you by Tech Systems, an industry leader in full-stack
1:06.1	technology services, talent services, and real-world application. For more information,
1:11.7	go to TECK Systems.com.
1:15.0	To sign up for the Agile Brand newsletter and get the latest insights and articles on marketing technology and CX,
1:21.0	or to purchase a copy of my latest book, House of the Customer, go to Greg Kilstrom.com.
1:27.0	You can also find all my books on Amazon and other retailers.
1:31.0	Now on to the show.
1:40.0	First there was the promise of big data solving many of our business challenges, yet now here we are flooded with data and many businesses are having a hard time
1:44.4	knowing what to prioritize and which data to pay attention to. Today we're going to
1:49.3	talk about prioritizing the right data and signals to make a meaningful impact on your business.
1:55.2	To help me discuss this topic, I'd like to welcome Prasana Dunyell, managing partner at Grow By Data.
2:01.3	Prasana, welcome to the show.
2:03.0	Thank you, Greg.
2:04.0	It's such a great honor to be here and talk about this topic here.
	...

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