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the bossbabe podcast

463: Why Most Entrepreneurs Stay Stuck at Six Figures (And How to Break Through)

the bossbabe podcast

Natalie Ellis

Education, Entrepreneurship, Marketing, Business, Self-improvement

4.92.3K Ratings

🗓️ 15 May 2025

⏱️ 20 minutes

🧾️ Download transcript

Summary

Everyone online talks about reaching six-figures like it’s the ultimate goal, but what happens when you get there and realize you’re still overwhelmed, overworked, and underpaid? In this episode, Natalie breaks down why so many entrepreneurs get stuck at $100K and what it actually takes to break through. She shares the common myths keeping people spinning (like “just add more offers” or “wait to hire until you can afford it”) and reveals the real shifts, both strategic and mindset, that unlock sustainable growth. If you’re ready to simplify, systemize, and scale in a way that actually feels good, this one’s for you. TIMESTAMPS 00:00 - Why six figures isn’t the freedom milestone you thought it’d be 01:03 - The real reason hustle stops working when you try to scale 02:36 - What it looks like to wear every hat (and why it’s unsustainable) 03:06 - The sneaky mindset traps that turn a plateau into your ceiling 04:03 - Three growth myths that sound smart, but actually keep you stuck 05:34 - Why the fastest growth often comes from doing less, not more 06:04 - Step 1: Simplify - get radically clear on what’s working 06:34 - Step 2: Automate - how tech can become your first hire 07:29 - Step 3: Delegate - and finally stop doing it all yourself 07:59 - How to shift from operator to true CEO (without losing momentum) 10:12 - What high-level CEOs actually spend their time on 12:13 - Why scaling revenue without profit leads straight to burnout 15:33 - The silent profit leaks draining your business behind the scenes 16:20 - The middle-class business trap + how to break free from it 17:35 - The shift that turns your business into a freedom vehicle RESOURCES + LINKS Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based Business - start today for just $97.  Learn how to Start or Scale a Freedom-Based Business with this free training: bossbabe.com/class.  Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.  Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).

Transcript

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0:00.0

Let's talk about something no one warns you about when you're chasing that first six-figure year.

0:04.4

Everyone online is shouting about hitting $100,000.

0:07.3

That's the finish line.

0:08.5

But what no one tells you is six figures is not financial freedom.

0:11.7

In fact, for most entrepreneurs, hitting 100,000 feels harder than it looks.

0:15.9

And when they finally get there, they realize they're working more than ever.

0:19.0

They're more stressed than ever.

0:20.1

And somehow, they're they're working more than ever, they're more stressed than ever, and somehow

0:20.8

they're not actually keeping more money. Because what gets you to six figures is hustle. You grind,

0:26.5

you wear every single hat, you make it work by sheer force. But that same hustle based strategy that

0:32.6

gets you to $100,000, it is the exact thing that keeps you stuck there. So if you're hovering

0:37.7

at that six figure mark feeling like you're working way too much, way too hard for the money

0:42.3

you're making, then this is for you. I've made over $33 million so I know a thing or two

0:47.5

about driving revenue. And today I'm breaking down exactly why most entrepreneurs stay stuck at

0:52.8

six figures and what it really takes to break through

0:55.6

that plateau and scale to multi-six and beyond without burning out. Let's dive in.

1:03.0

All right, so let's break down exactly why most entrepreneurs get stuck at six figures. Here's the

1:09.4

hard truth. The strategies that got you to 100,000 in revenue,

1:13.0

they're usually the same ones that start breaking the second you try to scale past it.

1:16.4

So at six figures, most entrepreneurs are running a business that is 100% dependent on them.

1:21.4

They are the marketer, they are the salesperson, they are the service provider,

1:25.5

the project manager, the face of the brand, the operations manager.

...

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