458 - Dale Earnhardt and the Rise of the NASCAR Souvenir Business - The Business of Motorsports Part III

The Dale Jr. Download

Dirty Mo Media & SiriusXM

Sports

4.8 • 9K Ratings

🗓️ 6 June 2023

⏱️ 101 minutes

🔗️ Recording | iTunes | RSS

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Summary

Kelley Earnhardt Miller is back for another installment of the Business of Motorsports as she and co-host Mike Davis sit down with JR Motorsports’ Senior Vice President of Business and Strategy Joe Mattes. After spending years in the banking and garment industries, Mattes was connected with Dale Earnhardt Sr. through Don Hawk. Before Joe knew it, he was moving into Dale Sr.’s lake house and taking over a racing empire. Joe fills listeners in on how he and the Earnhardt team created some of the most iconic racing souvenirs of all time, including the Winston 25th Anniversary and the 1996 Olympics diecasts. He also explained the importance of not only working with large distributors and outlets but also directly with smaller vendors and collectors. The episode explains Joe’s departure from Dale Sr.'s enterprise and his early involvement with e-commerce through NASCAR.com. In part two, Joe details his journey back into the Earnhardt inner circle, this time through Dale Jr. and JR Motorsports.

Transcript

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0:15.2	fresh recipes made from real meat and veggies.
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0:21.4	Help your dog live a healthy life and get 50% off your first box of real fresh food at
0:26.2	the www.farmersdog.com.com.
0:31.6	Whether your dog is in their puppy adult or senior years, there's nothing better than
0:35.5	more years together.
0:37.0	And the best way to feed their happy healthy life is with fresh healthy food.
0:40.9	The farmer's dog makes it easy to keep your best friend healthy inside and out, with
0:45.3	fresh recipes made from real meat and veggies.
0:47.8	Their pre-portion just for your pup and delivered right to your door.
0:51.6	Help your dog live a healthy life and get 50% off your first box of real fresh food.
0:56.1	At the Farmersdog.com, slash LifeStages23.
1:03.1	Following is a production of Dirt Mo Media.
1:08.9	Welcome to the Deltjinder Download.
1:12.6	It is yours truly, Kelly R. Hartweller.
1:17.0	This is actually a little bit a different segment.
1:20.4	The business of better sports.
1:23.4	This is something that I have, I've wanted to do with you for a long time.
	...

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