444: $10k a Month Blogging: How to Grow from Here?
The Side Hustle Show
Nick Loper
4.7 • 1.6K Ratings
🗓️ 13 May 2021
⏱️ 60 minutes
🧾️ Download transcript
Summary
Side Hustle Show listener Raffaele Di Lallo has built a successful house plant website, earning $10k a month — on the side from his day job.
Still, he explained that 90% of that income was from advertising, and he wanted to diversify his revenue sources and earn more from affiliate marketing.
To help me talk through Raffaele's business is a long-time friend and online business mentor of mine, Matt Giovanisci.
Matt runs SwimUniversity.com, BrewCabin.com, and MoneyLab.co and the Money Lab Pro membership community.
I knew he'd have some suggestions to grow the income pie and "future proof" Raffaele's business.
Tune in to check out our full conversation.
Full Show Notes: $10k a Month Blogging: How to Grow from Here?
Transcript
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| 0:00.0 | What's up? What's up? Nick Loper here. Welcome to this ad hustle show because make an extra money. Never goes out of style |
| 0:07.1 | We're doing a little coaching series on this show this month |
| 0:10.5 | featuring some listeners who are already seeing some pretty healthy traction with their businesses |
| 0:15.6 | But are looking for ways to grow expand optimize on that jazz |
| 0:19.9 | So today you're going to meet Raphael Delallo who runs a site in the house plant niche called Ohio tropics dot com |
| 0:27.6 | Raphael welcome to the show |
| 0:29.6 | Thanks for having me |
| 0:31.1 | You bet. I'm excited to dive into this stuff and in the other corner to help talk through some |
| 0:37.1 | Ideas and opportunities for Raphael is for his third side hustle show appearance one of my go-to online business mentors |
| 0:45.7 | From moneylab.co. It's Matt Jiminy. See welcome back Matt. Thanks for having me again |
| 0:51.6 | Always a pleasure always a pleasure. So Raphael wanted to kick us off with the current state of the business in terms of |
| 0:58.3 | Traffic revenue hours required all that jazz give us a baseline here |
| 1:02.4 | Right now. I'm at about a quarter million users per month |
| 1:06.8 | Visiting my site. I'm getting over |
| 1:10.0 | Gosh roughly 300 maybe 350,000 page views per month |
| 1:15.8 | So I'm and it's steadily increasing which I'm which I'm really happy about |
| 1:20.3 | most of my revenues from ads currently 80 or 90 percent is probably from from ad revenue and |
| 1:28.0 | My next biggest source of income is affiliate marketing and mostly coming from Amazon affiliates |
| 1:36.3 | And so it's probably I'd say a tenth of my monthly revenue would be affiliates and it's pretty much mostly from Amazon |
| 1:42.9 | And I've been looking to diversify further and increase my |
| 1:47.3 | Affiliate marketing opportunities because I know there's a huge opportunity there |
| 1:51.7 | And I don't want to rely on just one revenue source, you know being at the mercy of Google |
... |
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