4.8 • 1.1K Ratings
🗓️ 3 June 2020
⏱️ 40 minutes
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How to Control Your Attention
with Nir Eyal
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How is it possible that with social distancing, telecommuting, and almost zero social events right now, you can still go an entire day and get nothing done. Exercise was forgotten, healthy meals didn’t happen, and the work projects continue to pile up. Can you relate?
Distraction was endemic before the pandemic and will continue long after. Our neural wiring makes us highly-prone to shiny object syndrome where every phone notification and salacious news story glimmers like a fleck of gold. Oh, what’s that? 10 minutes lost. And what about that? 30 more minutes gone. On this week’s podcast, we’ll explore distraction, and its opposite, traction.
ABOUT OUR GUEST
Nir is a writer and the author of Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Previously, he taught as a Lecturer in Marketing at the Stanford Graduate School of Business.
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0:00.0 | Like many people I've struggled with attention and focus for much of my life it really |
0:07.9 | affected me most with reading when I was younger all through my high school years |
0:11.6 | just extremely painful to read a book. |
0:14.0 | In fact, even now it's very difficult for me to read. |
0:16.0 | I mostly listen to audio. |
0:18.0 | I'm mostly an audio learner, hence the podcast format. |
0:21.0 | But I went to a doctor at one point and actually got a clinical |
0:23.6 | diagnosis of A-D-D. Now, do I really have a D? I have no idea, but I got diagnosed and you can |
0:28.8 | do if you go to the doctor and tell me you can't pay attention. And it was interesting because the doctor looked at me and says |
0:33.7 | so you've got attention problems welcome to the club what would you like to do did you come here |
0:38.1 | to get on speed for the rest of your life and he was speaking in slang he was referring to Ritalin which was the drug of choice |
0:44.4 | then and you know either Ritalin or Adderall tend to be the drugs of choice now and when |
0:48.3 | he phrased it that way I thought no I don't want to take speed for the rest of my |
0:51.2 | life and it was a really interesting moment with I don't want to take speed for the rest of my life. |
0:52.8 | And it was a really interesting moment with allopathic medicine |
0:55.8 | where I really had a doctor asking me a really smart question. |
0:58.0 | You know, so you've got an attention problem, what are you going to do? |
1:00.4 | Are you going to attempt to medicate this away? |
1:02.4 | Are you going to figure out a way to work around it until much, much later in life, |
1:08.0 | learning how to deal with my own tendency to lose traction, to become and have become a very very productive |
1:14.7 | and what you might call a focused person but that doesn't mean I still don't have |
1:18.5 | moments of distraction and ridiculous lack of productivity. On this week's podcast we'll be talking about how to control your attention, |
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