412: From Career Crash to "The LinkedIn Guy"

Discover Your Talent–Do What You Love

Don Hutcheson

Entrepreneur, Turningpoints, Self-improvement, Careers, Business, Career, Education, Inspirational, Inspiring, Entrepreneurs

5 • 618 Ratings

🗓️ 29 November 2016

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

Gregg Burkhalter’s career in radio broadcasting, music marketing and distribution suddenly came to an end. There he was with no job, no brand, no network, not even a social media presence. Could he possibly build new relationships online the way he made friends in person? Could he possibly build relationships On LinkedIn the way he made them in person and become The LinkedIn Guy? He had to try.

Transcript

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0:00.0	Hello, world. Welcome to discover your talent, do what you love, number 412. I'm creator and host, Don Hutchison.
0:18.4	Every day, I interview someone from around the world who has discovered
0:21.8	his talents to do work he loves to create a life of success, satisfaction, and freedom.
0:28.8	Suddenly, Greg's career in radio broadcasting and music marketing came to an end. There he was.
0:34.6	No job, no brand, no network, not even on social media could he possibly build new
0:39.6	relationships on lincoln the way he'd made friends in person he had to try today i'm delighted to
0:45.8	bring you our featured guest gregg burke halter welcome gregg welcome don gregg are you using
0:52.0	your talents doing work that you love?
1:12.0	I absolutely am, Don. All righty. Well, we want to hear the entire story. First, a few words about Greg in his life. Greg Berkhalter is a recognized authority on LinkedIn and personal branding. He's trained countless professionals across the U.S. and Canada to effectively brand themselves and market their businesses on LinkedIn. Greg spent the first part of his professional career behind the
1:16.5	microphone at radio stations in Savannah, Jacksonville, Charleston, and Atlanta. Following his radio
1:22.3	years, Greg worked in national music marketing and distribution. Today, Greg is known around these
1:27.3	parts as the LinkedIn guy. He provides LinkedIn marketing and distribution. Today, Greg is known around these parts as the LinkedIn
1:28.3	guy. He provides LinkedIn training and strategy and branding coaching via one-to-one and group
1:34.9	training sessions, corporate presentations, and webinars. He's also a frequent speaker at civic
1:40.3	and chamber events and area universities. Well, Greg, that's a summary of your career.
1:45.4	Take just a couple of minutes and tell our listeners around the world what you're engaged
1:48.8	in now that has you excited.
1:51.0	Well, my number one focus now is helping other people.
1:54.7	And the way I do that now is by meeting with business professionals all around the U.S.,
1:59.8	either in person or via the Internet,
2:02.2	to help them define what their personal brand is.
2:05.1	That term personal brand has not one that's been around a long time, so a lot of people need clarification on that.
	...

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