409 The Bezos Blueprint by Carmine Gallo

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9 • 868 Ratings

🗓️ 11 November 2022

⏱️ 73 minutes

🔗️ Recording | iTunes | RSS

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Summary

The Bezos Blueprint: Communication Secrets of the World's Greatest Salesman by Carmine Gallo

About the Book:

The communication and leadership secrets of Jeff Bezos and how to master them, from the bestselling author of Talk Like Ted.

Jeff Bezos is a dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day.

As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present.

He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers.

The Bezos Blueprint by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth.

As one of the most innovative and visionary entrepreneurs of our time, Bezos reimagined the way leaders write, speak, and motivate teams and customers.

The communication tools Bezos created are so effective that former Amazonians who worked directly with Bezos adopted them as blueprints to start their own companies. Now, these tools are available to you.

About the Author:

Carmine Gallo is a Harvard instructor, bestselling author, and international keynote speaker.

A “communications guru,” according to Publishers Weekly, Carmine coaches CEOs and leaders for the world’s most admired brands.

Carmine’s bestselling books, including Talk Like TED and The Presentation Secrets of Steve Jobs, have been translated into more than 40 languages.

His expertise in business and leadership has been featured in The Wall Street Journal, USA Today, and Success Magazine and on MSNBC, CNBC, CNN, and ABC’s 20/20.

And, interesting fact – he also spent 15 years as a television news anchor!

Click here for this episode's website page with the links mentioned during the interview...

https://www.salesartillery.com/marketing-book-podcast/bezos-blueprint-carmine-gallo

Transcript

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0:00.0	I'm Carmine Gallo, author of the Bezos Blueprint, Communication Secrets of the
0:05.8	world's Greatest Salesman, and you are listening to The Marketing Book
0:10.4	Podcast.
0:11.4	Welcome to the Marketing Book Podcast, helping you keep up with the smartest thinking in the quickly
0:18.8	changing field of modern marketing.
0:21.4	And now here's your host, Douglas Burdett.
0:25.0	Hello, thanks for joining me on the Marketing Book Podcast, where each week I publish an interview
0:29.4	with the author of a new marketing or sales book and which has been named as one of the top marketing
0:33.7	podcast by Forbes and LinkedIn amongst others. Don't worry about taking notes you can
0:38.7	find links to everything linkable in this episode's website page at marketing book
0:42.4	podcast.com and since I get to read
0:45.7	every book featured on the show if I can recommend a specific marketing or
0:49.7	sales book or any other resource I know of for whatever challenge you're facing,
0:54.0	send me a LinkedIn connection invite with a message that you're a listener,
0:57.0	and I will do my best to get you pointed in the right direction.
1:01.0	My name again is Douglas Burdette. This episode is sponsored by marketing architects,
1:06.5	creators of the all-inclusive TV advertising concept that's so revolutionary,
1:11.6	they wrote a book about it.
1:12.8	I'll tell you more and how to get a free copy of the book in a few minutes.
1:16.8	Now let's get on with the show.
1:18.8	Today we welcome Carmine Gallo to talk about his book, The Bezos Blueprint, Communication Secrets of the
1:24.4	World's Greatest Salesman, published by St. Martin's Press.
	...

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