Hello beautiful nerds.

There are a lot of intense actions and discussions going on in the world today.

Many long overdue.

And much of it is happening on social media, for better or worse.

The story we have here today is about how Instagram and architecture interact and feed back

on each other.

It was reported and produced before the COVID lockdown and before the protests over

police brutality have swept the country.

So if it feels like it is from another era, it is.

But as we witness social media platforms evolving to meet this moment, I think it's worthwhile

to report on how they evolved up to now.

It's also just a delightful piece and I think you'll like it.

So here it is.

This is 99% invisible.

I'm Roman Mars.

This is the world I've been using.

I've never been to Instagram.

I just don't tend to use a camera when I'm out in the world.

I just like to use my eyeballs.

But I do like scrolling through Instagram occasionally.

Mainly because there's a lot of good architecture on there.

The app is a wash in pictures of brutalist towers, graffiti walls and elaborate staircases.

...