Good morning. Good morning. It is bright and early. We are doing a, I shouldn't say it's that

early. It's not that early for those guys in the East Coast or anybody who's watching this ahead of time,

but it's early for me. It certainly feels weird to be you on live. But this is what we do,

the Profit Playbook Live. We are here to talk to you guys today about another awesome strategy

from our new book, The Profit Playbook. The last two weeks, we have dove in and talked about how to

optimize your checkout process by asking less of your customer. We have dove in and talked all

about Jordan, what was last week? It was seven. Why am I blanking all of a sudden? I should never

do this. Last week was the perfect price. That's right. It's the perfect price. P.

pricing types up. That's exactly right. The perfect price. But I'm here live with Jordan P.

Anderson and Taylor Danielle from Team Samkart. And we are going to dive into, I think,

the past two weeks have been awesome. The strategy we're going to dive into today from the

Profit Playbook, of which there are 53, right, is I think the most powerful one of all of them we've talked about yet. So, uh, Taylor, good morning. Welcome to the profit playbook. Good morning. I know. I was like, you guys got me early. I got to, I had to grab my coffee.

I'm like, hold on. Let's do it. We are here. And we are out. We are ready to go. Jordan, kick us off, man.

And you, uh, you were the slide guy for this one, right? So kick us in. We are covering, uh covering strategy number 16 in the profit playbook.

I believe we covered strategy one, seven, right?

The perfect price was in.

And now we're at 16.

Lucky number 13.

So before we get started, you can go download your free copy.

Get your QR code scanner out.

Scan the code up there, scan the code over there on the bottom of your screen, or click

the link down below in the description you get your free copy of the profit playbook and I'll drop the link in the chat as

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