4 Steps to Build Your Personal Brand Online, with Ryan Rhoten

Find Your Dream Job: Insider Tips for Finding Work, Advancing your Career, and Loving Your Job

Mac's List

Careers, Business

4.8 • 624 Ratings

🗓️ 31 January 2018

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Like it or not, we live in a digital age. Each of us has a digital presence, and the first impression we make for many job opportunities will happen online. Are you telling your story in the best possible way? This week on Find Your Dream Job, our guest expert Ryan Rhoten says a successful online personal brand has four parts, and he’ll break it down for us. About Our Guest: Ryan Rhoten Ryan Rhoten is a personal and digital branding strategist, a public speaker, and a podcaster. He is also the author of the book CareerKred: 4 Simple Steps to Build Your Digital Brand and Boost Credibility in Your Career (www.amazon.com/CareerKred-simple-Digital-credibility-career-ebook/dp/B06Y2M6Q1F). Resources in this Episode: A new app to help you connect with local professionals who share your interests, passions, and career path - Shapr is a mix of LinkedIn, Tinder, and a slot machine. www.shapr.co/ Listener Heather Fonseca of Los Angeles asks for advice on the best way to apply for a job when you have a contact “on the inside.” Do you still need to apply online? Short answer: yes, but use your connection for an additional boost; we weigh in with tips. Read more from our guest, Branding expert Ryan Rhoten, on his website: www.ryanrhoten.com We want to hear from you! Please take our listener survey and you’ll be entered to win a $50 Amazon gift card: visit macslist.org/podcastsurvey and complete by February 28, 2018 (Thank you!) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	This episode is sponsored by Plaud, the AI wearable gadget that takes notes of meetings and calls.
0:07.6	Are you tired of writing everything down?
0:10.5	Or do you zone out in meetings and forget key takeaways?
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0:24.6	It creates notes, generates transcripts, and summarizes critical points and action items.
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0:38.4	You can also contribute more to the conversation and stand out in your next meeting
0:42.9	because you're not concentrating on note-taking.
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0:52.7	Ready to work smarter?
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1:01.1	That's PLAUD.
1:05.3	Looking for work is hard, and it makes you vulnerable too.
1:09.8	Scammers take advantage of this vulnerability by posting
1:12.9	as recruiters to extract money or sensitive personal information. How do these bad actors find you?
1:20.2	Data brokers across the world scour the web and public records for names and addresses and sell it
1:26.3	for a profit.
1:34.9	Scammers can use this data to send you fake job offers and other messages that play on your vulnerability as a job seeker.
	...

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