#399 - When You Haven't Raised Prices in 5+ Years, Where Do You Start?
Thriving Stylist Podcast
Britt Seva
4.7 • 2K Ratings
🗓️ 18 August 2025
⏱️ 24 minutes
🧾️ Download transcript
Summary
Are you a stylist who hasn't raised your prices in years, feeling the pinch and wondering where to even begin? Do you suspect you're dramatically below market value, even though your schedule is packed? Today, we tackle a question submitted by a listener just like you: what do you do when the business model for hairstylists has fundamentally changed, and what worked five, seven, or even ten years ago simply doesn't now?
In this episode, we take a candid look at the numbers and a clear path forward, designed to help you confidently adjust your pricing and revitalize your business without apology. It's time to stop feeling insecure and guilty; it's time to thrive.
If you haven't raised your prices in five, seven, or even two years, and you're realizing it's time but don't know where to start, this episode is for you. It's time to re-evaluate and put together a plan to take action with confidence!
Thriving Leadership Method hands salon owners a step-by-step strategy to implement an irresistible culture and create a powerful growth path…all while setting themselves up for structure and profit, and you can join the waitlist NOW at www.thrivingstylist.com/thrivingleadershipmethod/!
With Grow My Clientele Calculator, you’ll get instant clarity on how many new clients you’ll need to hit your 2025 financial goals! Enter just four numbers, and this tool will show you exactly how many new guests you need monthly and yearly to reach your target income. No guesswork or complicated math required, and you can get it now at www.thrivingstylist.com/growmyclientele/.
Do you have a question for me that you’d like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!
If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this.
Learn more at: https://thrivingstylist.com/podcast/
Transcript
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| 0:00.0 | Do you feel like you were meant to have a kick-ass career as a hairstylist? |
| 0:05.0 | Like you got into this industry to make big things happen? |
| 0:08.0 | Maybe you're struggling to build a solid base and want some stability. |
| 0:12.0 | Maybe you know social media is important, but it feels like a waste of time because you weren't seeing any results. |
| 0:17.0 | Maybe you've already had some amazing success, but are craving more. Maybe you're |
| 0:21.9 | ready to truly enjoy the freedom and flexibility this industry has to offer. Cutting and coloring |
| 0:27.2 | skills will only get you so far, but to build a lifelong career as a wealthy stylist, it takes |
| 0:32.6 | business skills and a serious marketing strategy. When you're ready to quit just working in your |
| 0:37.4 | business and start |
| 0:38.2 | working on it, join us here where we share real success stories from real stylists. I'm Britsieva, |
| 0:43.7 | social media and marketing strategist just for hairstylists, and this is The Thriving Stilist podcast. |
| 0:51.5 | What is up and welcome back to the Thriving Stylist podcast. |
| 1:03.8 | I'm your host, Briseva, and we're going to talk about what to do if you haven't raised your prices in five years or seven years or 10 years or two years or it's been a while. |
| 1:07.8 | And you're realizing maybe it's time and you don't know where to start. |
| 1:12.6 | So this is another very inspired episode. I want to thank Shell Beach 7 for submitting this question as a rating or review on iTunes, which is the best way to get |
| 1:18.7 | podcast episode requests into us. So Shell Beach 7 says, hi, Britt, I'm so excited to have found |
| 1:25.0 | your podcast. Respect your insight, knowledge, and professionalism. I've been an independent hairstylist booth renter for 30 years. My schedule |
| 1:32.9 | stays quite full. I work too many hours, consistently get new referrals. I don't advertise or do |
| 1:38.8 | social media. My clientele has a wide range, women, men, teens, and seniors. |
| 1:47.5 | I love my career and enjoy keeping up on education. |
| 1:54.6 | I've listened to you talk about raising prices, which is a struggle in a roadblock that I know is holding me back and I'm losing money. |
| 1:58.2 | Our salon is busy and some of my colleagues are guilty of the same. |
... |
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