DITCH THE FEATURE SELLING AND START STORYTELLING. Many sellers are too focused on the features, the benefits, and the scripts are getting too boring. It’s time for some storytelling to get the message across. Ravi, Founder of Ravi Rajani Consulting is here to discuss the power of storytelling and how it can be a game changer for you, listen up only here in Sales Transformation. Jazz up your sales mindset with Kevin Dorsey aka KD and some of the brightest minds in sales in Live Better Sell Better! Stop sending boring sales e-mails or videos and start sending catchy GIFs and Memes with VIDU.io! Power up your podcast experience by joining our Free Podcast Community! HIGHLIGHTS Build relationships with stories Becoming a storyteller You shouldn't make up stories Find the million dollar problem It's all about the delivery Wrap your story on the prospect's problem QUOTES Collin - Don’t sell, there are stories to tell: “Ditch feature selling and start storytelling so they can increase their ACV, reduce their sales cycle and win relationships for life.” Ravi - Shut up if you’re just making it up: “You're not going to have a conviction in what you're saying. It's just not ethically moral.” Ravi - It’s all about the delivery of the story: “A lot of people feel like their stories are boring when actually it's just framing and the way they describe it, and the way that they share the story. That's a game changer.” Connect with Ravi and learn more about what he’s been working on! About Ravi About Ravi Rajani Consulting Ravi Rajani Website Connect with Collin and find out what’s new in Sales Transformation and other things he’s up to: About Collin About Salescast Salescast Community Sales Transformation Wanna kick off your own kick-ass podcast? Already have one? How about growing it, or even monetizing it? LET’S TALK.