383: 4 Steps to Launching a New Product
Your Virtual Upline Podcast
Bob Heilig
4.9 ā¢ 1.7K Ratings
šļø 26 September 2023
ā±ļø 30 minutes
šļø Recording | iTunes | RSS
š§¾ļø Download transcript
Summary
Are you wondering how to introduce a new product to your customers and team, but you aren't exactly sure how to launch it? In this episode, I share the 4 steps to launching a new product, and I reveal the exact things that I would do if I were in a company that was having a new product launch. Even if you're not in this situation, you'll still get a tremendous amount of value out of today's episode, because these concepts and strategies can really apply to any kind of announcement you're making!Ā
If you're listening on the day this episode is released, our two-day workshop, From Likes to Leads: Transforming Social Media Engagement Into Sales, is happening TOMORROW and the following day, September 27th and 28th!
I believe that this is one of the most important workshops we have ever done, for so many reasons, and you can register now at www.yourvirtualupline.com/likestoleads!Ā
Listen to Learn
2:50 - What's missing when most people launch a new product and how this can contribute to more struggle and overwhelm
4:14 - How to approach the mindset piece of a new product launch and what happens when we view our business with a long-term perspectiveĀ
6:11 - The way to use your own personal product story in the launch, but the way I realized that you don't necessarily have to have this to be successful
11:39 - What I would do differently than most people with my content during a product launchĀ
14:15 - A special ask I have of you on how you can support this podcast and its message
14:58 - Who I would reach out to first and what to keep in mind when messaging this group of peopleĀ
23:44 - The ways I look at approaching new, existing, or inactive team membersĀ
Ā
Register for From Likes to Leads [LIVE 2-DAY WORKSHOP] now atĀ www.yourvirtualupline.com/likestoleads
Follow me on Threads & Instagram at @bob_heilig
Join our free Network Marketing Community
Subscribe to ourĀ YouTube Channel
Ā
Transcript
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| 0:00.0 | Hey Bob here and welcome back to the your virtual upline podcast where we give network |
| 0:12.6 | marketers the mindset, strategies and skills that you need to build the business and life |
| 0:19.0 | of your dreams. |
| 0:24.0 | Hey Bob here, welcome back to the show episode 383. |
| 0:28.1 | Today I'm going to be teaching you four steps to launching a new product. |
| 0:36.0 | So if you're somebody that has ever had any kind of a new product introduced in your company, |
| 0:42.0 | I know that there are many people in our community actually right now that have had this happen |
| 0:46.6 | recently. |
| 0:47.6 | And so you may be kind of scrambling trying to figure out the right way to do this to |
| 0:52.7 | capitalize on this new opportunity in your business. |
| 0:55.9 | But today I'm going to share with you the exact things that I would do if I were in |
| 1:01.1 | a company that had a new product launch. |
| 1:03.2 | Now you may not be experiencing a new product launch. |
| 1:07.5 | That may not be something that you have seen often in your business. |
| 1:11.6 | I want to let you know you'll still get a tremendous amount of value out of today's |
| 1:14.8 | episode because the concepts and the strategies that I'm going to be teaching you, they really |
| 1:19.5 | can apply to any kind of an announcement. |
| 1:23.2 | Could be a sale, a promotion, an incentive, any kind of change. |
| 1:28.9 | See to me anything new is really just a reason for you to do certain things in your business. |
| 1:35.0 | And so today I'm going to really be kind of breaking down first and foremost the mindset |
| 1:40.8 | around launching a new product because I think that's an area where a lot of people |
| 1:45.3 | go wrong before they even get started. |
... |
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