You're listening to episode 38 of the Product Boss podcast. In this episode, we wanted to

show you an example of how someone took Instagram and got a little creative with it.

Jacqueline?

So we are so excited because we have Ashley Heron Smith

of Hudson County 60 on the episode today.

And I had met Ashley through a group that I'm a part of

and she talked about her new business of Hudson County in 60 seconds,

which is the county she lives in a New Jersey,

and that she is actually doing this whole

interview show basically through Instagram so she's making her she's producing her own

show in her own segments where she's interviewing businesses.

And I thought this idea was so genius and so creative in using a platform in a different way than I've seen.

She's editing her content, she's editing her videos,

and basically people know that they can tune in

to her website to see between 60 second to three minute

individual, like basically they're each 60 second

videos but up to three minutes of an interview of a certain place of a business

owner and I wanted to share her with you I know she's not a product-based

business but there's so much

about this that you can apply to your business and thinking creatively when you

are expanding into these platforms or when you're thinking about content and what to

create.

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