374 | Using Live Interviews to Grow Your Business

CRAFTED Millionaire

Cayla Craft

Entrepreneurship, Mental Health, Self-improvement, Business, Health & Fitness, Education

4.9 • 1.3K Ratings

🗓️ 12 January 2022

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Live interviews can boost any kind of business. Whether you’re a blogger, podcast host, or entrepreneur, live interviews are not only impactful but are so much fun as well. Cayla shares in this episode how she has developed her interviewing skill and how it has helped all areas of her business from the start.

Interviews are impactful as your audience can make connections with the ones they’re listening to. In some situations, your interviewee is someone who has been impacted by your product or service. Let your audience see themselves in your guest’s story and give them the value they are craving with these interview tips.

You will learn:

[1:50] - Live interviews can boost any kind of business because women want to hear the story.
[4:01] - Details about people make things interesting to your audience.
[5:00] - Live interviews help you find the relatability in someone else. Cayla shares a story about a lesson she learned.
[6:44] - You need to know the reason behind the interview.
[7:57] - Do your research and find out all the juicy nuggets to bring out in an interview.
[9:24] - Cayla uses a client’s experience to demonstrate the power of a live interview.
[10:33] - As an interviewer, you want to come from a place of genuine curiosity.
[11:22] - Always try to ask for tips from your interviewee.
[13:20] - Plan your interviews ahead of time and market them early.

Find Cayla:

Transcript

Click on a timestamp to play from that location

0:00.0	The interview is the chance for your interviewee to tell their story and inside of this interview,
0:08.3	you really want that person on the other side to come off as the hero. You, even though it might
0:14.2	be your service or your product, that was awesome and helped them, you want that person to come off
0:21.0	as the hero not the product or the service because that helps the audience watching see that they
0:27.2	could be the hero of their own journey.
0:31.9	Hello and welcome to the Mommy Millionaire Show. This is your host, Kayla Kraft. I am a mom of three.
0:39.3	Multi-millionaire master, life coach, and money mindset queen. I am so happy and thankful that
0:46.7	you're here. I am actually on a mission to help one million women make a million dollars or more
0:52.4	a year that could be you. Every week I'm bringing you inspiring stories to help you feel empowered
1:01.1	to broaden your horizons to gain clarity and strategy on living your best life. Over at Mommy
1:08.3	Millionaire, we pursue our lives with purpose and love and the riches always follow. So stay tuned
1:15.6	because I'm bringing you episodes twice a week. I believe you are your biggest asset. So let's
1:21.0	build you up today. Let's get into it.
1:31.9	Hello, my beautiful Mommy Millionaires. Today I want to teach you a skill that I have used to help
1:38.4	me grow all of my businesses. And that is the skill of doing a live interview. And I'm going to give
1:47.1	you a few reasons why you want to be doing these for your business. These interviews work for any
1:53.5	type of business, whether you want to promote your podcast, you want to promote your social selling
1:58.5	business, your coaching business, or you know your insurance business. It really works for anything.
2:05.5	And the number one reason why I believe interviews work best is because most of us we understand that
2:12.8	women are the buyers for our demographic, okay? If you're listening to Mommy Millionaire,
2:17.8	most women are buying your products. And even if you're selling a house, most women have the
2:22.4	final say. Women respond to personal stories and examples. Men respond more to facts, right? They're
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Cayla Craft, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Cayla Craft and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.