367: Developing & Launching Nuudii System with Annette Azan
The How of Business - How to start, run, grow and exit a small business.
Henry Lopez, Levante Business Group
4.7 • 522 Ratings
🗓️ 19 April 2021
⏱️ 47 minutes
🧾️ Download transcript
Summary
Developing, launching, and growing the Nuudii System garment with founder Annette Azan. She shares her entrepreneur journey and the story of how she developed her idea, becoming a manufacturer and retailer of undergarment solutions for women.
Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
Transcript
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| 0:00.0 | Welcome to the How of Business with your host, Henry Lopez, the podcast that helps you start, run and grow your small business. |
| 0:13.5 | And now, here is your host. |
| 0:15.6 | Welcome to this episode of The Hower Business. |
| 0:17.9 | My name is Henry Lopez. |
| 0:19.4 | And my guest is Annette Azan. Annette, welcome to the show. |
| 0:23.7 | Thank you so much, Henry. My pleasure to be here. Looking forward to this conversation. |
| 0:29.2 | So how do you go from a garment idea to over or close to a million dollars in annual sales and being |
| 0:36.2 | featured very recently on Poppin at Nordstroms. |
| 0:40.2 | Well, Annette is with me here today to share her fascinating journey in the fashion industry |
| 0:44.6 | and how she launched nudie system, which is a retailer of undergarment solutions for women. |
| 0:50.9 | I'm going to put it very, very crudely because I don't, you know, now being a woman, |
| 0:54.5 | I don't understand all these things, but I'm calling it for now a brawl alternative. Is that fair for now, Annette? Yes, yeah. You know, one day we, I hope that people will just call it a nudie. Okay, perfect. Exactly. So we'll call it a nudie for now. And we're going to dive into what that's all about, what the product is, how she launched this company, and all of that good stuff. |
| 1:15.9 | If you want to receive more information about the Hawa business, including links to the show notes page and to schedule a free coaching consultation with me, you can text the word biz, B-I-Z, to2-837-5700, or visit the howab business.com. |
| 1:32.6 | So let me tell you more about Annette Nizan is a 25-year fashion industry veteran and a graduate |
| 1:38.8 | of the Fashion Institute of Technology. |
| 1:41.7 | Annette worked with fashion risk takers, including Diane Benson, Norma Kamali, |
| 1:47.2 | Donna Karen, and has been involved in launching and developing and driving sales for brands |
| 1:52.2 | such as Urban Zen, Diane B, and episode. Inspired by her own need to wear something under her |
| 1:59.6 | wedding dress, one that fit and made her still feel like herself, as she says. |
| 2:05.1 | Annette sewed the first nudie in 2001 and launched the product in 2019. |
| 2:11.7 | Nudy system is creating a new category as she explains between bra and brawless. |
| 2:19.6 | Annette lives in Brooklyn, New York. |
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