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the bossbabe podcast

364. WHY NO ONE is Buying Your Offer, How To Market Your Product + Building Your Brand – LIVE Q&A

the bossbabe podcast

Natalie Ellis

Entrepreneurship, Education, Marketing, Self-improvement, Business

4.92.6K Ratings

🗓️ 28 March 2024

⏱️ 56 minutes

🧾️ Download transcript

Summary

No gatekeeping in today’s episode – we are taking you fully behind the scenes of a recent Société Q&A call with our members! We covered everything from why no one is buying your offers, how to market your products, scale to an agency model, social media strategy for personal brands, funnel mapping + advice, pricing your offers, and the best way to get leads for product-based businesses. If you’re a business owner or future entrepreneur, this episode is gold for you – so many strategies, hacks, and tips that will save you time, money + energy every day of the week.  HIGHLIGHTS Why scaling to an agency model could actually make you LESS MONEY + our advice when making the decision to scale. Funnel options + specific advice for membership products. Offer not selling? We talk about pricing strategies and how to know if there’s a product-market fit with your ideal clients.  Building a powerful personal brand that has personality + what will make you stand out in your niche.  Our take on qualifiers for PRODUCT based businesses + why this matters so much in your businesses success.  RESOURCES + LINKS Join The Société: The Place to Build A Freedom-Based Business - Monthly Payment Option Now Available Join our FREE Live Masterclass to Build A Freedom-Based Business in 2024 FOLLOW bossbabe: @bossbabe.inc Natalie Ellis: @iamnatalie Lindsay Roselle: @lindsayroselle

Transcript

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0:00.0

I'm dying to answer that.

0:01.0

You ready?

0:02.0

Yes.

0:03.0

I feel like more people need to take advantage of Lindsay's expertise in this space.

0:06.4

I have 100,000 followers and then I only get like 100 likes.

0:11.3

What would you recommend for scaling a service-based business and what kind of pay structure would get me there?

0:16.3

The number one thing they always say is, I love your thing, it's working, but it's too much for me.

0:21.8

So is there any way I can reduce those rejections, I mean

0:25.4

objections based on the price point?

0:31.6

Welcome back to the Bossway podcast. All right, if I sound a little bit nasally, I caught

0:36.4

what no, whatever Noamie's been fighting off, whatever virus she had, I now officially

0:41.3

have been tagged in because, listen because what's more fun than looking after a sick child

0:46.5

than catching the virus and still having to look after a sick child?

0:51.5

Mon life, that's where we're at. So if I don't sound the most amazing, that is why. But anyway, today we have a really, really good episode in store. And I feel like we are constantly talking about the society and how incredible it is.

1:05.6

If you want to build a freedom-based business, this is the place that you want to be.

1:09.1

It's the entire framework to running a freedom-based business and every single rhythm you could possibly

1:16.0

need. I mean we share the entire rhythm we use that boss babe, things that I and my team do on a daily, weekly, monthly basis.

1:25.0

Like there's literally no gatekeeping.

1:26.8

I remember putting all these resources inside and being like,

1:29.7

I actually worry that I'm giving too much away

1:31.9

because someone could literally just duplicate our business and I just also don't think like that so it's amazing and what I thought was instead of just talking about it and letting you join to experience it. Why not give you a

1:44.7

taste of what the coaching calls might actually look like? So for this episode what

...

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