358: When is the Right Time to Share Your Business with Someone?
Your Virtual Upline Podcast
Bob Heilig
4.9 • 1.7K Ratings
🗓️ 16 May 2023
⏱️ 23 minutes
🧾️ Download transcript
Summary
In today's episode, I'm breaking down the art of a sales conversation by using a powerful, live coaching session that will demonstrate the framework to use if you've ever wondered when is the right time to share your business with someone!
Listen to Learn
1:11 - A reframe to keep in mind if you're struggling with sales and talking about your business
3:48 - The first phases of a sales conversation, the connection phase, and the question to be asking at this point
4:28 - How value creation really begins at the problem phase
6:03 - The way to begin creating the desire for someone to want to make a change in the solution phase
7:08 - Why it's so important to prepare for the fourth stage, the transition phase, when you share your offer
8:03 - The #1 skill you need to master in 2023, and why this is no longer just something that is just nice to have
9:57 - A special ask I have of you on how you can support this podcast and its message
10:39 - A real life example of what a student of ours experienced during a recent conversation
14:08 - How I would approach this conversation and what I would do to "connect the dots"
17:13 - A strategy that we teach that could be used in this type of conversation, and the sales psychology behind why this would work so well
20:38 - Why you're not going to want to use a "one-size-fits-all" approach as you transition into sharing the solution you have for the person you're speaking with
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Transcript
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| 0:00.0 | Hey Bob here and welcome back to the your virtual upline podcast where we give network |
| 0:12.6 | marketers the mindset, strategies and skills that you need to build the business and life |
| 0:19.0 | of your dreams. |
| 0:20.1 | Hey Bob here, welcome back to the show, episode 358, today I want to answer one of the |
| 0:29.8 | most popular questions that I get from our community members, which is when's the |
| 0:35.0 | right time to share your business with someone. |
| 0:38.6 | So specifically in the context of your having a sales conversation with someone might be |
| 0:45.0 | a current customer or client, might be just a general prospect, somebody you know or |
| 0:50.2 | that you've met, but you're in that back and forth with them and you're really struggling |
| 0:56.4 | knowing when and how to bring up the business. |
| 1:00.6 | And so when I say the business, we're specifically talking about your opportunity, right? |
| 1:06.0 | So that generally speaking seems to be the area where people struggle most, but why we |
| 1:10.9 | struggle I think is because we're constantly overthinking, we're doubting ourselves, |
| 1:14.8 | we're worried about, you know, not saying the right thing and turning people off coming |
| 1:19.4 | across to salesy, but I think the biggest problem is this. |
| 1:25.2 | There's never is really this perfect moment that feels authentic and organic to bring |
| 1:30.6 | it up because we don't understand how to actually sell, right? |
| 1:36.8 | We talk about sales as helping. |
| 1:38.5 | It's one of the most important things you could do in your business is stop looking at sales |
| 1:43.0 | as selling and look at it as helping. |
| 1:45.1 | And so if we think of sales as helping, we start to think of our role in a sales conversation |
| 1:51.2 | differently, like when you're selling transformationally, which is what we teach, you are or you |
... |
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