357: 2 Ways to Double Your Sales By Asking for Referrals
Your Virtual Upline Podcast
Bob Heilig
4.9 • 1.7K Ratings
🗓️ 12 May 2023
⏱️ 18 minutes
🧾️ Download transcript
Summary
If you're not asking for referrals, you're missing out on a huge opportunity to grow your customer base, help more people and change more lives, all while being more fulfilled yourself, which is why in today's episode I want to give you a more transformational way to leverage referrals!
Listen to Learn
1:39 - What research says about the importance of leveraging your existing client base in order to grow your sales
2:41 - The role that the customer journey plays in asking for and getting referrals, plus the two points of the experience that I want you to focus on
5:17 - How asking for a referral right when someone buys from you should be a natural progression for you
6:24 - The question you need to be asking at this point, plus why being specific here is key
8:18 - A special ask I have of you on how you can support this podcast and its message
11:11 - Ways you can ask for the referral once someone has gotten some sort of positive result from the product or service purchased
14:53 - What I would do differently at this point using the Love, Serve, Grow process
16:23 - Why it's important to realize that referrals aren't "one size fits all", plus an example of how we adapted things for a client of mine based on the set-up of her business
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Transcript
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| 0:00.0 | Hey Bob here and welcome back to the your virtual upline podcast where we give network |
| 0:12.6 | marketers the mindset, strategies and skills that you need to build the business and life |
| 0:19.0 | of your dreams. |
| 0:23.4 | Hey Bob here, welcome back to the show episode three hundred and fifty seven. Today I want |
| 0:29.4 | to talk about one of the most underutilized, but powerful ways to instantly double or triple |
| 0:39.3 | your sales. And that is learning the right way to ask for referrals. I mean, it seems |
| 0:48.8 | like a very simple and a very obvious thing, but for whatever reason, it's not something |
| 0:54.1 | that I see barely anybody doing in our profession. And so today, I want to share with you the |
| 1:00.9 | love, serve, grow way more of a transformational way to leverage referrals. And I'm going |
| 1:06.6 | to teach you that there are two very important moments in the customer journey somebody |
| 1:15.4 | buying from you. I think there are naturally two places where you should absolutely as |
| 1:21.1 | a standard practice be asking for referral every single time. I'm going to teach you |
| 1:25.7 | the right way to do it. And we'll talk about the way most people do it and why they're |
| 1:29.3 | ineffective. But I'm going to share with you these two different places and we're just |
| 1:33.4 | going to overall talk about how referrals can be such a powerful way to increase your |
| 1:38.9 | sales. And if you look at a lot of studies, a lot of the articles, a lot of the research |
| 1:43.4 | that's out there in down economic times, right, in a recession or whatever you want to call |
| 1:50.4 | it, it's so important to be leveraging your existing customers and client base in order |
| 1:58.6 | to grow your sales. This is actually a fact, no matter what the economy is doing. But when |
| 2:07.0 | the economy is down, this is even more important. But it's this idea that it is 10 times easier |
| 2:13.3 | to get someone to buy from you or to refer you to new business if they've already bought |
| 2:21.0 | than it is to get a new buyer. And it's like, we spend so much time in this profession |
... |
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