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Trading Secrets

35: The Number$ No one tells you about “Bachelor Nation” with Bachelor Data!

Trading Secrets

Audioboom Studios

Business News, News, Entrepreneurship, Business, Self-improvement, Education

4.95.8K Ratings

🗓️ 10 January 2022

⏱️ 72 minutes

🧾️ Download transcript

Summary

In today’s episode of ‘Trading Secrets’ Jason sits down with Suzana Somers, who is the force behind @bachelordata, the Instagram account that analyzes everything and anything “Bachelor Nation”. This account has gone from nothing to taking Bachelor nation by storm! Jason and Suzanna talk all about who, how, and why some cast members gain an immense following, while others can even lose their existing following.  The drama on the show equates to many things; are followers part of that equitation? We analyze storylines, post-show social media success, who has done it best, how break-ups contribute to the growth or decline of followers, predictions about Clayton’s season, and much more. It’s another episode you can’t afford to mi$$.   For All Access Content - join our networking group for less than 30 cents a day, here!    Sign up for our newsletter here!   Sponsors:

Babbel.com code TRADINGSECRETS for 3 free months

Audible.com/tradingsecrets or text “tradingsecrets” to 500-500

Host: Jason Tartick

Voice of Viewer: David Arduin

Executive Producer: Evan Sahr

Produced by Dear Media.

Transcript

Click on a timestamp to play from that location

0:00.0

The following podcast is a deer media production.

0:16.0

Welcome back to another episode of Trading Secrets.

0:19.2

I've got a question for all you bachelor fans out there.

0:22.0

Have you ever wondered whether the first impression rose determines what contestants go home?

0:26.9

Or how and why the show's villains end up losing or gaining followers after the show?

0:32.2

Maybe whether screen time impacts social media engagement or followers,

0:36.5

if so, you're in the right place because we are joined with Susanna Summers,

0:40.8

who you might all know by IG handle bachelor data.

0:45.0

And if you don't, go check it out.

0:47.2

Susanna originally started bachelor data as a way to teach yourself the art of excel

0:52.4

and to do it while having fun.

0:54.2

What's really cool about this project is that she was a bachelor fan before she even started it.

1:00.0

And it was her love for the show that launched this successful business.

1:04.8

She tracks everything from followers to screen time, villains, breakups, fireworks,

1:09.6

first impression roses.

1:11.0

I've seen her track literally the words that are said per episode.

1:14.4

It's un... but colors of dresses.

1:16.3

I've seen it all. It's unbelievable.

1:18.0

We're lucky to have Susanna here today to spill all the tea about the work she does

1:22.4

and tell us about the interesting insights she has found from all bachelor,

1:28.2

bachelor, bachelor, and paradise analysis.

1:30.8

Susanna, thank you so much for coming on the show today.

...

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