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The Amy Porterfield Show

#344: 5-Steps For Creating & Repurposing Your Content Calendar Like A Boss

The Amy Porterfield Show

Amy Porterfield

Marketing, Entrepreneurship, Business

4.95K Ratings

🗓️ 29 October 2020

⏱️ 35 minutes

🧾️ Download transcript

Summary

Do you ever feel like you’re in a content creation drought? I hear you, friend! And lucky for you, I’ve got a 5-step process for helping you identify your core content so you can say goodbye to that feeling for good.  Sound too good to be true? Stick with me.  If there’s one thing I’ve learned over the years of being an entrepreneur, it’s that being very clear on my core content is not only helpful in creating content across my brand, but it also helps me to be more present with my audience, and it helps to set me up as an expert in my industry.  This is why, in this episode, I’m walking you through a 5-step process for identifying your core content, getting comfortable sharing the message of that content, and then how to adjust it as needed. Plus, I even share a hot tip to help you with your messaging and content even in times of uncertainty… hello, 2020! Rate, Review, & Subscribe on Apple Podcasts ‘I love Amy and Online Marketing Made Easy.’

Transcript

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0:00.0

Before we get started, I wanted to run something by you if you've ever thought about creating

0:05.3

a membership in order to turn your knowledge or passion into recurring revenue.

0:11.4

My dear friend, Stu McLaren, is hosting an incredible three-part live workshop series

0:18.3

where he's teaching proven strategies to launch or grow a successful membership.

0:22.9

So Stu is the number one expert in building massively profitable and impactful membership

0:28.5

sites.

0:29.5

He taught me everything I know about running my own multi-million dollar membership, and

0:35.6

now he's sharing his knowledge with you.

0:37.9

And did I mention these trainings are 100% free and they're live, which makes it so much

0:43.8

more fun.

0:44.8

So visit AmyPortafil.com-board-slash-workshop to reserve your spot so you don't miss a second.

0:51.6

AmyPortafil.com-board-slash-workshop.

0:56.0

And I was first doing Facebook Lives.

0:58.2

I fumbled through my core content.

1:00.7

It didn't come out seamlessly, and that's just part of your growth.

1:05.1

You're going to have to practice.

1:06.3

And you could practice on your own, like while you're driving in your car, start talking

1:10.2

about some of your core content, or you just show up on Facebook Lives, fumble through

1:14.8

it a little bit, knowing that that's part of your growth, be kind to yourself, it gets

1:19.1

easier.

1:20.1

Now, fast forward today, I just wrapped up another launch of my Digital Course Academy

1:24.7

program, and we did this super long pre-launch runway with tons of Facebook Lives, tons of

...

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