I'm not going to let you do something that I think is going to fail down the road. You know,

if I see something that is like, whoa, this is a big red flag, or this is something that I really

think is going to cause you to struggle, we're going to stop you before you get any further in your

journey. If you go through the five phases that we teach, discover, calculate, develop, source,

scale. If you go through each of those five phases,

I'm extremely confident that your product is going to sell.

What's up guys?

You're listening to another episode of Selling on Amazon

with Andy Isam.

What happens if you launch your product on Amazon and it's not selling as well as you'd hoped?

How do you know when it's time to pivot? How do you know when it's time to go back to the drawing board and make changes?

We're going to talk all about that in this episode.

I actually had this question

asked by a student of my coaching program this last week, and it ended up being the question of the

week. And it was something that I really have been thinking a lot about, and I wanted to talk more

about it in a podcast episode for you guys. So the question was, what if you launch your product, you know, you spend six months,

like the coaching program is for six months. So let's say you spend six months, you launch your product

and it's a dud or it's not selling. You're not getting the sales that you had hoped for.

What do you do at that point? When is it time to, you know, scratch that product idea, start over, start fresh? Where do you go back to? Do we have to go all the way back to stage one? How do we handle that? That's a big doubt and a big fear that a lot of people have. You know, you're going to spend a lot of time, a lot of money. Launching your brand, developing your product, getting designs and getting samples and everything,

there's always that risk of it not doing well. But here's the thing that I want to point out for you. Here's the thing. If you go through the five phases that we teach, discover, calculate,

develop, source, scale. If you go through each of those five phases, like I teach in the free

guide, by the way, you can scroll down in the description. There's a link you can grab the guide

...