Welcome to the Product Boss Podcast, where we help product-based businesses grow their

sales and improve their strategies.

Hey everyone, I want to introduce you to my co-host and Viz Bestie,

Mina Kula Sita, an Amazon guru that has built a multisix-figure product-based business.

In introducing the other half of the product boss,

Jacqueline Snyder, she has helped launch and grow

over 500 fashion apparel and accessory brands even one of her own.

And together we share our inventory of secret weapons that will help you dig deep and do the work it takes.

Are you ready? Let's build together.

Hey everybody, welcome to another episode of the Product Boss Podcast. I'm Mina, your host and today I have a very special guest and

Jacqueline is missing and so I invited my friend Kevin on Kevin Sanderson that I met at Seller Summit and he has a really interesting product.

They're gift items in the kitchen category and I thought that it could be

interesting to hear his strategy. So Kevin, can you tell us a little bit about yourself and how your

entrepreneurial journey began? Oh gosh, so where do I begin? So, um, well first off, thank you for having me, Meena.

Of course.

Yes, we had a good time over there at Sellers Summit.

So my entrepreneurial journey began, I guess maybe when I was a little kid, I was going around to houses trying to sell lemonade.

Door-to-door model didn't really work.

That was the long-term strategy.

But then, you know, I got out of college

and I decided, you know, I was going to go

to the corporate route, worked for a couple of Fortune 500 companies.

...