336: How Keewa Nurullah Cornered The Kid’s Market In Southside Chicago

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 25 January 2023

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week in the guest chair we have Keewa Nurullah. Keewa is mom of two, a fourth generation Black Wall Street descendant, and founder Kido Chicago, a wildly popular children’s brand and destination in the Southside of Chicago.

In this episode she shares:

How she scaled her business from a single onesie to carrying 1000s of children’s products online and in her storefront
Why she created a community gathering space for parents on Chicago’s Southside
How she’s carrying on the legacy of her entrepreneurial ancestors affected by the Tulsa Massacre

Check out episode 336 and others on Apple Podcasts, Spotify, and YouTube

This episode is brought to you by:

HubSpot Podcast Network- The audio destination for business professionals with content designed to help you listen, learn, and grow. Listen to Side Hustle Pro and more shows on the HubSpot Podcast Network, at https://www.hubspot.com/podcastnetwork.

Links mentioned in this episode

Kido: https://kidochicago.com/
Kido’s Instagram: https://www.instagram.com/kidochicago/
Kido’s Tiktok: https://www.tiktok.com/@kidochicago
The Women’s Business Development Center: https://www.wbdc.org/en/

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Guest Social Media Info

Side Hustle Pro – @sidehustlepro, #SideHustlePro

Kido’s Instagram: https://www.instagram.com/kidochicago/

Kido’s Tiktok: https://www.tiktok.com/@kidochicago

Transcript

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0:00.0	Hey guys, did you know that the online marketing made easy podcasts hosted by Amy Porterfield
0:05.3	is also brought to you by the HubSpot Podcast Network just like side hustle, bro?
0:09.9	Well, it is and with a focus on online business, including digital courses,
0:15.1	list building, social media content and webinars, online marketing made easy,
0:20.1	breaks down big ideas and strategies into actionable step-by-step processes.
0:26.0	I have been listening to this podcast from before I started a podcast.
0:29.5	I used to listen to it on my way to work and I would keep a note on my iPhone with the episodes
0:35.2	and the notes that I got from each episode. It was that serious.
0:39.0	And even now I've been learning a lot from it. So if you haven't listened to it,
0:43.6	I recommend starting with episode 340, landing page not converting. Here's what to do
0:48.9	because if you have created a freebie and your email list is still not growing,
0:53.0	this is the episode for you. Listen to online marketing made easy wherever you get your podcasts.
1:00.2	You're listening to side hustle pro. The podcast that teaches you to build and grow your side hustle
1:07.2	from passion project to profitable business. And I'm your host, Nikaela Matthewsekomey.
1:12.8	So let's get started.
1:19.9	Hey, hey friends. Welcome. Welcome back to the show. It's Nikaela here and I'm back with another
1:24.7	awesome interview. Today in the guest chair, I have Kewa Norella. Kewa is a performing artist,
1:31.3	a community organizer, and the owner of Kitto, an award-winning children's shop located in the
1:37.6	South Loop neighborhood of Chicago. As a shop owner, Kewa focuses on inclusivity and representation
1:45.7	in her curated collection of apparel, books, and sustainable toys named Black Entrepreneur of the
1:52.4	Year in 2021 by official Black Wall Street Clover and Snapchat. She has been featured in the
1:58.5	New York Times, CBS Mornings, The Tamron Hall Show, CNN Forbes, and so many other media outlets.
	...

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