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Online Business for Christian Women | Start a Podcast, Work From Home, Podcasting, Online Marketing

333 | How to Know if Your Niche Topic Pillars Work for a Money-Making Podcast!

Online Business for Christian Women | Start a Podcast, Work From Home, Podcasting, Online Marketing

Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

Entrepreneurship, Business:entrepreneurship, Business, Religion & Spirituality, Marketing, Christianity

4.91.2K Ratings

🗓️ 14 September 2021

⏱️ 8 minutes

🧾️ Download transcript

Summary

Friends, We are doing something new around here! #QTT (Quick Tip Tuesdays!) These are short powerful Q&A sessions between me and my community! YOU get to ask me anything in the categories of online business, clarity, where you're stuck, podcasting, life/motherhood, entrepreneurship, faith, or even personal stuff you're curious about! ASK AWAY. Today, we have Natalie asking a great question, 'How do I know if my podcast niche topic pillars are working?' I give Natalie two specific tools she can use to figure this out and I hope it helps you create a money-making podcast for your business. Enjoy. I pray this blesses you. Xo, Stef Next Steps: Watch the Free Workshop: www.podcastforgrowth.com Join the Stefanie Gass School: www.stefaniegass.com/school Grab Your Freebies: www.stefaniegass.com Join the FB Community: www.stefgasscommunity.com Email Us: [email protected]

Transcript

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0:00.0

It's quick tip Tuesday.

0:03.0

Today we have an awesome question from Natalie.

0:06.2

Here's what she had to say.

0:08.2

Hey Steph, Natalie here from the Her Holistic Space

0:10.7

podcast.

0:11.8

My question to you is about content pillars. How do you know

0:16.2

when they're working well for your podcast or how do you know when it's time to

0:20.3

maybe switch one or more out. Thanks.

0:23.0

Hey Natalie, such a great question. So I have two answers for you about how you know if your

0:30.3

podcast content pillars are actually working or not working or which ones are working.

0:36.5

And what to do about it.

0:38.0

So the first thing I came up with, number one, is an analytic deep dive. So what I want you to do is I want you to go into your

0:46.1

podbean and first of all let me rewind for a minute. If you guys are like

0:50.3

what the heck is a podcast content pillar?

0:52.9

Inside CYC, when we build out your five-tier brand map

0:56.9

in my course, clarify your calling,

0:58.9

we create something called content pillars.

1:00.8

These are three to four specific solutions that you're going to offer to your

1:04.8

person for what your promises, your tagline, okay? And when we build out these

1:10.9

content pillars, that's what we podcast on, right?

1:14.0

So if you look at my business, for example,

1:15.5

I talk about pillar one, clarity, live coaching, pillar two,

...

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