332. The 6 BIGGEST Mistakes We've Made Building Two Multi-7 Figure Fitness Businesses
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 16 May 2022
⏱️ 31 minutes
🧾️ Download transcript
Summary
While you see two multi-7 figure fitness businesses now with a thriving culture and a kickass team, it wasn't always like that. We've made mistakes in the past and will continue to make them. On today's episode, we want to share 6 of our biggest mistakes since starting our business so you can avoid those same mistakes. Topics include:
- Our Fuckups
- Not Hiring for 4 Years
- Middle Class vs Millionaire Mindset
- Drastically Overpaid First Hire
- Didn't Initially Think We'd Grow
- The Irony
- Digital Product and 30% Paid to Salesman
- Junk Drawer Full Time Employees
- Final Two
- Last One
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Number one, big mistake early on in business is not hiring anybody for four years. |
| 0:05.8 | The reason that this was so terrible is I managed about 200 clients alone by myself, |
| 0:11.0 | gave me zero time to work on the business. |
| 0:13.6 | I responded to client queries, emails. |
| 0:17.2 | I essentially said, here you go, pay me through PayPal. |
| 0:19.4 | Now I have a spot available. |
| 0:21.0 | It was taking me about seven days or so to actually get back to people. So I had some very |
| 0:24.8 | clear constraints in the business, but I actually, I wasn't, I didn't hire for a few reasons. |
| 0:30.9 | What up, guys? Welcome to today's live training. Yeah, we're really excited. Do you want to dive right |
| 0:36.7 | in? Yeah, let's just jump in. |
| 0:38.0 | Cool. |
| 0:38.3 | So for those of you on the podcast, hello, for those of you live, leave us some love so we can |
| 0:43.4 | see you. |
| 0:43.9 | We know you're listening. |
| 0:45.1 | But I'm really excited to talk about what we're going to talk about today because over |
| 0:49.2 | probably the last, gosh, six, seven months, I've just kept a note in my phone and called it like Aaron and Jordan's |
| 0:57.0 | business fuckups and just really have documented some of the biggest mistakes we've made in business |
| 1:02.5 | over nearly a decade now. So yeah, we have about four of them that have to do with hiring, |
| 1:10.1 | recruiting, training, kind of mistakes you would just make unless you knew better. |
| 1:13.9 | And then two of them that will save for the end that are actually extremely embarrassing. |
| 1:18.4 | One of them, we haven't even fully talked through. |
| 1:21.4 | So I'm really curious to see where this conversation goes. |
... |
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