3259: [Part 1] How to Buy Happiness by David Cain of Raptitude on How To Maximize Our Quality of Life

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Investing, Business, Education, Self-improvement

4.4 • 1.3K Ratings

🗓️ 24 August 2025

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

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Summary

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3259: David Cain reveals how everyday spending decisions can dramatically impact our long-term happiness, arguing that all purchases are investments, not just financial ones. By focusing on the real-life return of what we buy, from confidence-boosting hair paste to transformative yoga classes, we can maximize our quality of life instead of wasting money on fleeting pleasures. Read along with the original article(s) here: http://www.raptitude.com/2012/03/how-to-buy-happiness/ Quotes to ponder: "Each line item on those slips represent an investment." "The value those purchases return isn’t monetary value, it’s experiences." Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Where do you find a clear signal in a world of static?
0:03.2	In a time of rapid change cut through the noise.
0:06.2	The Economist goes beyond the headlines to decode the forces shaping today and defining tomorrow.
0:12.7	Get the full story.
0:14.1	It's more than news.
0:15.4	It's a trusted global perspective.
0:17.7	The Economist know which way is up.
0:21.9	Race the rudder. Raise the sails. Raise the sales.
0:25.8	Captain, an unidentified ship approaching. Over.
0:28.6	Roger that. Wait. Is that an enterprise sales solution?
0:34.0	Reach sales professionals, not professional sailors.
0:41.9	With LinkedIn ads, you can target the right people by industry, job title, and more.
0:47.2	To get £100 off your first campaign, go to LinkedIn.com slash lead to claim your credit.
0:50.6	That's LinkedIn.com slash lead. Terms and conditions apply.
0:53.5	This is Optimal Finance Daily.
0:58.0	How to Buy Happiness, Part 1, by David Cain of Raptitude.com. While I was driving home from my appointment, I couldn't help but feel nervous that I would
1:05.1	forget to do something. Peel the price tag off a thing I just bought in case somebody saw how much it cost.
1:12.8	I pulled onto a side street and grabbed the plastic bag from the backseat.
1:17.3	In it was a puck-sized container of a high-end hair paste.
1:21.7	I scratched the little white sticker off.
1:24.5	It was $35, and now only I knew. Some paranoid financial conditioning somewhere in my
1:31.9	head had me thinking it had been an extravagant purchase. But I thought about it for a minute and realized
	...

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