You're listening to the My Wife Quitter Job podcast, the place where I bring on successful bootstrap business owners and delve deeply into the strategies they use to grow their businesses.

Now today I'm my good friend Alana Wexler back on the show, and in this episode you'll learn a very methodical process for

getting started in advertising whether it be Facebook or Google for

beginners who are not quite sure where to start and even if you are an experienced

advertiser the advice in this episode will be useful as well.

But before we begin, I want to thank Postscript

for sponsoring this episode.

Now, if you run an e-commerce business of any kind,

you know how important it is to own your own customer contact list.

And this is why I'm focusing a significant amount of my efforts on SMS marketing.

Because I sincerely believe that SMS or text message marketing is going to be a huge

channel for my store going forward and

I have chosen Postscript. I.O to be my text message provider. Now why Postscript?

It's because they specialize in e-commerce stores and e-commerce is their primary focus.

And not only is it easy to use, but you can quickly segment your audience based on your exact

sales data and implement automated flows like an abandoned cart at the push of a button.

Not only that, but it's price well too too and you only pay for the messages that you actually send.

So head it over to postscript.io slash Steve and try for free. That's P-O-S-C-R-I-T-I-S-T. I also want to thank Clavio for sponsoring this episode.

Now it's safe to say that most of us have been doing more online shopping lately.

And if you're an e-commerce brand, that means you might be seeing more first-time customers.

But once they've made that first purchase, how do you keep them coming back?

That is what Clavio is for. Clavio is the ultimate email and SMS marketing platform for e-commerce brands.

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