#313 - Empowering Sellers With Marketing Insights

Sales Transformation

Leadium

Social Selling, Daily Sales Tip, Sales, Selling With Video, Sales Mindset, Marketing, Sales Management, Enterprise Selling, Sales Leadership, Founder Led Sales, Sales Tips, Sales Podcast, Business, Collin Mitchell, Founder-led Sales, Sales Prospecting, Management, Outbound Sales, Sales Advice, Sales Training

5 • 2.1K Ratings

🗓️ 23 May 2022

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This latest episode of Sales Transformation brings you a very interesting discussion from a very interesting guest. Samuel Timothy, the Chief Growth Officer of OneIMS, and a B2B Demand Generation Expert with over a decade of experience in the business are here to share his story and knowledge with Collin Mitchell and his listeners. Samuel will be sharing his expertise in demand generation and how marketing insights using technology can empower sellers. Join Our Free Podcast Community HERE! Want to solve a leaky sales funnel? Get Signup for your Free RevenueGrid trial HERE! Want Your Reps Hitting Quota in 2022? Get Your Wingman Free Trial HERE! HIGHLIGHTS Samuel's professional background Doing business in an economic downturn Changes in the business across the years Sales + Marketing alignment Challenges in inbound marketing approach How sellers can do better in reaching out QUOTES Samuel: “But if you're an established company, and you need to be prepared, I don't think you can just sit around waiting for things to just happen.” Samuel: “Waiting for government regulations to just be favorable to you or waiting for all the market conditions to be just favorable to you to generate customers, that's just never going to happen.” Samuel: “Marketing has a lot of insights using technology that they can empower the salespeople with, to make the salespersons' life a lot easier, and make the sales process more relevant and enjoyable.” Samuel: “At the end of the day, what you want is to, “How do I get in the shoes of your buyer?” Understand their pain, understand their needs, and figure out “How do I provide the insight that they need to do their job better?” Samuel: “Be a marketer, be helpful to know. Don't always try to sell, right? Try to help and empathize with your buyer and where they are in their journey.” Connect with Samuel and find out more about him in the links below: Samuel’s LinkedIn: https://www.linkedin.com/in/samuelthimothy/ OneIMS LinkedIn: https://www.linkedin.com/company/oneims/ Website: https://www.oneims.com/ Connect With Collin on LinkedIn Want to Start, Grow or Monetize Your Podcast? Book a Free Strategy Call HERE!

Transcript

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0:00.0	Buying behavior has changed.
0:05.3	Prospects don't click on links and emails anymore and they don't watch the videos you spend
0:09.3	hours creating every week.
0:11.8	Instead, send personalized gifts and memes using VidU.
0:15.5	You can quickly create engaging personalized content that immediately grabs your prospect's
0:20.4	attention, helps you stand out in the inbox and does it all without forcing them to click
0:25.4	anything or go anywhere.
0:27.5	Get over to vidu.io slash salescast to sign up for free and spend less time getting your
0:35.0	messages across and more time selling.
0:47.4	In the world of sales, you either sink, swim or break through to the next level.
0:52.7	My name is Colin Mitchell and this is Sales Transformation.
0:56.3	A new kind of sales show designed to bring you through the epic life-changing moments
1:01.2	of elite sellers so you can experience your own sales transformation.
1:05.8	Hey, before we start today's episode, I wanted to bring you in on the best kept secret
1:18.4	in B2B sales.
1:19.6	If you're serious about social selling and your only strategy is cold DMs through LinkedIn,
1:25.1	you're missing the mark big time.
1:27.0	Learn how a fully managed revenue generating podcast can change your life and your pipeline
1:32.4	at salescast.co.
1:40.2	Alright, welcome to another episode of sales transformation.
1:44.6	Very excited today.
1:45.6	I've got Samuel Timothy from 1IMS.
	...

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