You're listening to the My Wife Coder Job Podcast, the place where I bring on successful bootstrap business owners and tell deeply into the strategies they use to grow their businesses.

Now today I have a very special guest on the show, Joel Charico. Now Joel is one of the first students that ever joined my Create a

profitable online store course and after many years of consistent work he has

created a solid six-figure business selling his own hand-thrown pottery over at cherroco pottery.

Here's how he did it. But before we begin I want to thank Postscript for sponsoring this episode.

Now if you run an e-commerce business of any kind, you know how important it is to own your customer contact list.

And this is why I'm focusing a significant amount of my efforts on SMS marketing.

I sincerely believe that SMS or text message marketing is going to be a huge channel for my store going forward

and I have chosen Postscript.io to be my text provider.

Now I Postscript, it's because they specialize in e-commerce stores and e-commerce is their primary focus.

And not only is it easy to use, but you can quickly segment your audience based on your exact sales data

and implement automated flows like an abandoned cart at the push of a button.

Not only that, it's price well too and you only pay for the messages that you actually send.

So head on over to postscript.io slash Steve and try it for free.

That's P-O-S-C-R-I-T-I-O-S-S-C-R-I-O-S-S-T-I-O-S-S-T-I-S-S-C-R-I-O-S-T-T-I-O-S-T-T-I-S-T-I-S-commerce brand, that means you might be seeing more first-time customers.

But once they've made that first purchase, how do you keep them coming back?

Well, that's what Clavio is for.

Clavio is the ultimate email and SMS marketing platform for

e-commerce brands. It gives you the tools to build your contact list, send

memorable emails, automate key messages, and more, a lot more. And that's why more than 30,000 e-commerce brands like chubbies,

brick linen and living proof use Clavio to build a loyal following. Strong

customer relationships mean more repeat sales, enthusiastic word of mouth,

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