When you're asking people for stuff,

make sure the ask is remarkable.

When you're reaching for something big,

you have to put any effort for the ask as well. And the Oh, What is up everybody? I've had the pleasure of meeting our next guest. I guess two years ago when

due to unforeseen circumstances they had a last minute cancellation for the keynote

speaker and lo and behold here I am in Newcastle expecting very cold wintery weather.

You know how they say this is the north and I went to the north with all these layers and I was just baking.

Maybe it was because it was a really hot event, pardon the pun, but Andrew and Pete, welcome to the show.

Thank you so much for having us, Chris.

Thank you everyone for listening.

Excited to be here.

Wonderful.

I know you guys just wrapped up another season of Atomicon.

Before we get into who you are and your story

and what you want to share with us,

tell us a little bit for people who don't know what the heck is AtomicCon.

Yes, so our brand is Atomic for the small and mighty entrepreneur. AtomicCon is our atomic conference, so AtomicCon and it's for small

business owners who want to grow, make lots of money and want to live that life of freedom. And essentially we bring in some of the best speakers

from around the world, including the wonderful Chris Dell here.

And we bring everyone together.

It's such an amazing, amazing experience. It's become one of Europe's largest

events for sales and marketing for small business owners is just growing and growing and growing

...