You're listening to the Todd and Tyler Radio Empire.

What's Bud Light Snow beer? Just something cold?

No.

No, it's a gimmick.

So, you know, it's the last season at, what is it, Highmark Stadium for the Bills?

Oh, that's right.

Okay.

And, you know, they're one of those places where it snows and they, you know, they come in,

the fans come in and shovel out the stadium.

And so Bud Light decided this year they were going to take snow from the stadium and make beer out of that water.

Oh, that's what Bill fans used to throw an opposing player.

That's true.

What a waste of snow.

I'm still pissed at Bill's fan from, they put a snowball in the eye of truck form it.

Yeah.

Oh, I'll let that go.

76, something like that. Something like that. You got to let it die, Todd. And that's why they wear those face shields now. Right. Because of Buffalo Bill fan. They didn't dig snow out of the sheets to what's all nasty, dirty snow. No. Following the first snowfall at Highmark Stadium earlier this season, Bud Light and the bills joined forces to collect the snow, transported to the Anheiser-Bush brewery in Baldwin'sville, New York. Oh, they might have found some clean snow on the field and then the top. Yeah. Yeah. And then just fritzed that up. Three cups should throw in the vat. Right. Not enough to actually brew enough to that. I remember years ago, Nick's not here for this story, but years ago, when the Kiss's Hayday in the 70s, they put out these Kiss comic books in the late 70s, and they were made from real blood. The ink was made from real blood from all four kiss members. And what they did was they took a vial blood and poured it in this huge vat of milk. Yeah. And from each one of them. So, and there was like they made, you know, 60 million comic books. So, yeah, no, it's not. So that's what this is. Very diluted. So cups of snow made the beer. Yeah, it was integrated into the brewing process to create a limited edition brew, 16 ounce cans,

limited edition packaging.

They're going to sell it at the stadium during the final home game and at select

retailers in Buffalo right around that last game of the season.

They scooped a little of snow and then took it back to the plane.

Stuffed a few cans in there and called it.

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