Welcome back to EV News Daily.

Coming up today, Apple shutters their EV car project, a UK gigafactory and Musk's bold road to claim.

Plus, stay tuned because later in the show, I'll tell you what, VW are saying about the 2024 model year ID4 in the US and accessing that sweet, sweet tax credit money.

Well, good morning, good afternoon, good evening.

Wherever you are in the world, welcome to EV News Daily, your trusted source of EV information

for Wednesday 28th of February.

I'm Martin Lee, and I go through every EV story, so you don't have to.

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Well, Tesla is topping a new brand loyalty ranking. The S&P Global Mobility Automotive Loyalty Awards

indicate that 51% of new car purchases last year remained loyal to the previous car brand they bought.

And it was Tesla that led all car makers in owner loyalty, maintaining their position from the same study 12 months before.

The electric car giant also saw the highest number of conquest buyers, that is individuals who are switching from another brand.

And Nissan stood out for having a big portion of customers return to the same dealership for the next purchase.

Now let's talk about Apple halting work on their electric vehicle project for many years.

They denied it was even happening.

And then it was an open secret.

And after 10 years and some say $10 billion spent, Apple has now discontinued their decade-long project to develop an EV.

Marking the end of an ambitious endeavor.

The announcement will affect 2,000 project employees made internally by the CEO Jeff Williams and the Vice President Kevin Lynch.

The project was known as the Special Projects Group.

It's winding down.

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