#278: How to Run a Successful Plus Size Boutique with Letitia Young, Owner of Honey's Child Boutique

Boutique Chat

Ashley Alderson

Entrepreneurship, Business, Marketing

4.9 • 867 Ratings

🗓️ 30 September 2020

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today on the #BoutiqueChat Podcast Letitia Young, Owner of Honey's Child Boutique, joins us for How to Run a Successful Plus Size Boutique. Letitia was one of the only major plus-size boutiques on the market in 2012, but that didn't stop her from being successful. Today she goes over important topics such as her experience with private labeling, text message marketing, and must know strategies on how to keep your customers coming back. But that's not all, tune in to hear more about Letitia's journey!

Transcript

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0:00.0	It's time for episode number 278 with my friend Letitia Young, the founder of Honey's Child
0:05.4	Boutique.
0:11.1	Let's talk about your business, strategy, and the juicy details of what actually works,
0:15.8	from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.
0:22.2	How do we scale your company and do it with the balance and the happiness that we all seek? Let's hear from those insiders,
0:27.0	experts, and strategists that actually make it happen. I'm your host, Ashley Alderson
0:31.2	from the boutique hub, and friend Letitia has been a
0:49.0	proud member of all of our Facebook groups and a boutique hub member. And to watch her business
0:53.7	grow has been nothing
0:54.6	short of amazing. Today I'm so excited that Letitia's on the podcast to talk to you about what it
0:59.7	means to really be a successful curvy plus size boutique. And not only that, but she digs into
1:06.3	what other boutique owners can learn from selling to the curvy customer how to start to private label
1:12.1	and even create some private cuts of your own pieces and serve one of the fastest growing segments of
1:18.4	women in the United States and around the world today. Latisha is so humble and so kind,
1:24.7	and it's amazing to hear her success story and tons of tips and takeaways
1:28.5	that I know you're going to find today. Get ready to listen to my friend Letitia Young, the founder
1:33.3	of Honey's Child Boutique. Hey guys, welcome back to the podcast this week. I'm so excited to talk about
1:38.9	this topic today, because I feel like this is something we get asked about a lot inside of the
1:44.2	boutique hub and it's probably something that your customers have been asking you about a lot
1:48.3	too and that is the topic of plus size and curvy clothing. So joining me today is my friend
1:54.5	Letitia Young, the owner and founder of Honey's Child Boutique. Latisha, you've been a part of
1:59.0	the boutique hub for quite a long as I can
	...

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