Welcome to episode number 277 and get a pen and paper. If you need notes on photography tips,

today is your day. Get ready to chat with my friend Jansen of Denim and Velvet Marketing.

Let's talk about your business, strategy, and the juicy details of what actually works,

from mainstream fashion to fashion on Main Street, and the entire ecosystem behind it.

How do we scale your company and do it with the balance and the happiness that we all seek?

Let's hear from those insiders, experts, and strategists that actually make it happen.

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.

I think one of the most commonly struggled with parts of running a boutique, especially at the

beginning anyway, or when you feel like you're at a plateau

and you really need to uplevel your brand, is finding the best type of photography for your business.

There is nothing like great photography that sets you out in the mind of your customer.

You know, the type of photography when you scroll Instagram and immediately you see a photo

and you know who it belongs to, that's branding.

But it's far too common today in the boutique world that we use stock photos or, you know, snap a quick photo here or there and throw it together.

And there's a time and place for that. Don't get me wrong. But there still is such an art behind great photography.

So today on the show, I'm so excited for you to hear from my friend Jansen. Jansen's been a long-time friend,

helped us put on the very first boutique summit, which was quite a story you're going to hear

about. She's the founder of denim and velvet marketing, and she's been a member of the hub

forever. You guys are going to get to

hear tons of photography tips and marketing tips and just hear about how to create a brand

that is going to help you in your business stand out. Jansen is full of ideas, and after this

podcast, if you guys have questions, be sure to tag her inside of the Hub groups because I know

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