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or lowercase that That's Shopify.

CODieK slash Special Offer. A membership site or a one-time product purchase. What is the best option?

Welcome to Side Hustle School School. In this, we're going to explore the pros and cons

of creating a membership site

versus offering a one-time product purchase.

And just think about this from the perspective

of a consumer as well as a side hustler when you're shopping for stuff or you look at something online and you're like maybe I want to buy this

The way the offer is presented is gonna make a big difference on your decision whether you're going to sign up or not.

If it's like it's a one-time purchase versus, oh, I have to pay to join this membership

program or a subscription, that's a much higher barrier, that second option.

But as a business owner, you're you're like well I want people to pay

subscription fees like I'm going to make more money over time but will you well sometimes you

will sometimes you won't so that is the difficulty and also the opportunity So learn which model might be more sustainable

for your business as well as the best fit for your audience.

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