Let's go, let's go, let's go.

We're recording. We're recording.

All right, we're going to talk about hiring today.

Boom!

So we got to do an intro, though.

You do it.

Today on Seeking Wisdom, we're talking about...

Today I'm seeking wisdom.

We're talking about three secrets of hiring that you're not aware of today.

Ooh, that's pretty good. All right, so we're talking hiring.

I think we've touched on hiring, but we haven't had a full discussion about it.

And, you know, we kind of, this is one of those where we had an episode we were going to do, but then you sent me a note and had some good thoughts on hiring. And so I figured, let's do it. Let's do it. Come on. Let's give the people what they want. Let's talk about hiring. So, three secrets. So we probably could do an episode on each one of these. Yes. And I think in the future we can and do blog posts on them. I hate the Secrets thing, but let's use secrets. Yeah, but now, Secrets is just like a nice title. It's a good title. All right. So we won't even call it secrets. We're just talking about hiring. Yeah. Three things that, you know, you talk about a lot, started to, like,

you know, impart on us here at Drift and we do them. So let's, I'll, I'll kind of outline the

three points and then we'll go into each one of them. So just three kind of different things to

think about when hiring. The first one is finding their purpose. What does that mean? So, like, explain how this

fits in hiring. Yeah, this is almost like the starting with why, right? Start with why. So one

thing that I found in trying to find, and this is not just about hiring, but this is trying to hire the most

and high performance people that you can.

And high performance, you know, a lot of people say that.

What does it actually mean?

For me, it means like hiring someone that is going to surprise, going to wow you, that has this

kind of hidden potential in them, right, this fire that's

...