#267: Diversity In Retail with DeAnna McIntosh, Founder and Global Retail + E-commerce Consultant at The Affinity Group International
Boutique Chat
Ashley Alderson
4.9 • 867 Ratings
🗓️ 14 July 2020
⏱️ 49 minutes
🧾️ Download transcript
Summary
Today on the Boutique Chat Podcast DeAnna McIntosh, Founder and Global Retail + E-commerce Consultant at The Affinity Group International, joins us for Diversity in Retail. Aside from being a retail expert, DeAnna also started Diversify Retail, an organization built to increase diversity in all facets of the retail industry. This conversation may be a hard one to start, but is the most important one we can have. DeAnna goes over how you start being more diverse in your business, what steps can be taken if you don't live in a diverse region, and how we can better educate ourselves about race & the inequality taking place today. This episode is a must for EVERYONE to hear, so tune in now for this life-changing episode!
Transcript
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| 0:00.0 | Hey guys, welcome back to the podcast this week and the YouTube video that goes along with the podcast. I am so glad that you are here. |
| 0:06.4 | This week's conversation is with my friend Deanna McIntosh of diversifying retail. And it's actually a conversation that we had inside of the virtual retail summit just a couple of weeks ago. So you'll hear us reference the virtual summit. |
| 0:19.0 | Now, Deanna was great enough to have this conversation with me |
| 0:21.4 | out of pure love in her heart because I wanted to come and ask questions that I felt like I was |
| 0:28.7 | hearing from the community that they wanted to ask but just didn't quite know how to ask on the |
| 0:34.5 | topics around diversity and inclusion and the race conversation that's happening |
| 0:39.6 | in our country and in our world right now today. So today I wanted to ask just from a basis |
| 0:46.0 | of how does this greater conversation impact our retail industry and impact our businesses? |
| 0:52.3 | And if there's questions that others want to ask but just didn't |
| 0:54.8 | know how to, today inside this conversation, you'll see that I just kind of lay my heart on my |
| 0:59.7 | sleeve. And I'm honest about the fact that I personally grew up in a very white place, you know, |
| 1:06.8 | at least 80 miles from a town with a Walmart or a stoplight, 300 miles from a town with even a shopping mall, |
| 1:12.6 | in really an all-white part of the world in rural America today. |
| 1:17.6 | Now, I'm not here to tell you that one part of the country is better than the other, one experience is better than the other, |
| 1:23.6 | but the fact is we all come from different walks of life. |
| 1:26.6 | And so our experiences, |
| 1:28.3 | our conversations, our levels of empathy, they're all going to be different. And my personal |
| 1:32.7 | feeling is the only way for our world to change or to shape is by us just having a hard conversation |
| 1:40.2 | or asking ourselves uncomfortable questions that we may not have ever asked before. So today I just |
| 1:45.2 | wanted to be that voice. For those of you that were messaging me saying, how do I approach this? |
| 1:49.0 | How does this impact me? I don't really know what to do. I just want to be that voice for you today. |
| 1:54.4 | Now, I don't want to upset anybody. I'm sure I probably asked a question wrong or said something wrong. I have no idea. I probably made |
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