263: Behind The Scenes Of An FEA Launch
She Means Business Show
Carrie Green
4.9 • 628 Ratings
🗓️ 11 June 2024
⏱️ 24 minutes
🧾️ Download transcript
Summary
In today’s episode I’m taking you behind the scenes and showing you how we plan and organise our launches at FEA.
I always love getting a sneak peek at how others plan and organise things in their business, so I’m pulling back the curtains and breaking it all down for you:
00:24 Behind the scenes of a big launch
00:44 Planning and organising a launch
02:05 Identifying the perfect customer
02:51 Creating the Dream Business Activation
05:13 Detailed breakdown of the launch process
06:45 Managing the VIP experience
19:18 Handling mistakes and adjustments
If you want more help with learning how to launch, building out your launches, creating more visibility and building a successful business, then book a call with us! Let’s chat and see how we can help you:
Transcript
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| 0:00.0 | When you're doing launches, like nothing is set in stone and it's a constant tweak and test and experiment. |
| 0:06.0 | Is this messaging even landing? This isn't working. Okay, well, I'm going to change the rest of the emails. |
| 0:10.0 | It is just something you just have to really feel into and just see what is working, what is not working, what needs changing, what needs adjusting, |
| 0:16.0 | being willing to take action when something isn't landing and you do need to course correct. |
| 0:29.6 | Hello, I am so excited because in this episode, I'm going to take you behind the scenes and share with you the inside workings of one of our launches. It was the launch we did. |
| 0:35.8 | It was a big launch. It was one of our big launches. |
| 0:38.8 | It was the dream, business, dream life activation. And I want to take you behind the scenes. |
| 0:44.1 | I want to show you inside of Asana. And then I also want to show you something that we call |
| 0:47.6 | our launch map and break it all down for you so that you can see how we organize and plan out |
| 0:52.8 | a launch. I don't want you to get overwhelmed by this, |
| 0:56.3 | but I think it, I mean, I always love seeing behind the scenes of how people plan and organize things, |
| 1:00.8 | and I really hope that it gives you inspiration for how you can plan and organize any launches |
| 1:05.9 | you're doing. And a launch could be you doing a workshop series. It could be just hosting a live |
| 1:09.6 | workshop. It could be that you're |
| 1:10.9 | hosting a free challenge, which is kind of similar to what this was. So it was, I called it an |
| 1:15.8 | activation and I did three live sessions and then a fourth session, which was the masterclass where |
| 1:22.6 | I opened enrollment, and then I open enrollment to our accelerator. So I want to show you how we planned it all |
| 1:30.2 | out and it's the real stuff that we go through, so, you know, that we did. So it's kind of, you know, |
| 1:36.4 | as we worked through it and everything, it's kind of, some of it's a little bit higgledy, |
| 1:40.6 | pigledy now in terms of especially the order and asana's probably gone a little bit astray but um i want to show you so you can see how we do it and how we plan for it |
| 1:50.1 | um so before i actually share my screen on this one of the things we do when we know we've got |
| 1:57.0 | um a launch coming up we want to launch a program is obviously we work on the program, |
... |
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