Oh yes, hello people, welcome back to the show.

My guest today is Harold McGee, author and food expert, and we are talking about how

smells work.

Our sense of smell sits at the front of our daily experience, and yet our understanding

of what smells are and how their process is almost nonexistent.

But at least mine was before this episode.

So today, expect to learn why smell might be the oldest of our senses, how our brains

combine what hits our nose to create sensations, where the smell will be the new frontier for

the entertainment industry, what an opera singer smells like, and much more.

In other news, this episode of the podcast is brought to you by brand new sponsor Michael

Hanna.

Michael Hanna are a homegrown British toiletries company with a focus on making you smell

as good as you feel.

This is done not only through natural organic and quality ingredients, being sulfate-free,

with essential oils known to relieve stress, boost your mood, help with anxiety and help

with mental health, but also they're an official partner of calm, and £2.50 at least of

every product sold goes to the campaign against living miserably.

Their goal is to deliver a positive message whilst delivering quality products to your

door.

Being an independent brand means that they can offer a quality product with zero compromise.

They don't have shareholders to worry about, they don't have to listen to accountants,

they are free to give the absolute best quality that they can.

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