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Modern Wisdom

#255 - Rory Sutherland - The Psychology Of Irrationality

Modern Wisdom

Chris Williamson

Society & Culture, Health & Fitness

4.74.6K Ratings

🗓️ 7 December 2020

⏱️ 71 minutes

🧾️ Download transcript

Summary

Rory Sutherland is the Vice Chairman of Ogilvy Advertising and an author.

2020 is the year of change. Human behaviour is far less rational and sophisticated than we might claim. Combine these two and you have the ideal breeding ground for a Rory episode.

Expect to learn what Rory thinks about my new Bear or Bull game, his opinions TikTok and OnlyFans, why sticking your genitals in a Dyson AirBlade is a bad idea, how Rory would advise Boris, why credit card numbers are ridiculous and much more...

Sponsor:

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Extra Stuff:

Buy Alchemy - https://amzn.to/2KQHxXH

Follow Rory on Twitter - https://twitter.com/rorysutherland

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To support me on Patreon (thank you): https://www.patreon.com/modernwisdom

-

Get in touch. Join the discussion with me and other like minded listeners in the episode comments on the MW YouTube Channel or message me...

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Transcript

Click on a timestamp to play from that location

0:00.0

Hello my friends, get ready for this one.

0:04.2

It's been nearly two years since Rory was on the show and I've wanted to get him back on ever since.

0:10.0

This episode does not disappoint. It's absolutely phenomenal. This man is a complete force of nature.

0:16.8

The episode just begins, there's no intro, there's no messing around.

0:20.6

And it also just ends because we ran over massively and made Rory late for his next meeting.

0:25.2

So first off, thank you for coming on Rory. You are just phenomenal.

0:29.4

I absolutely adore every time that we get to sit down. 2020's been the year of change

0:34.0

and human behaviour is far less rational and sophisticated than we might claim.

0:37.8

If you combine these two together, you have the ideal breeding ground for a Rory episode.

0:42.6

So today, expect to learn what Rory thinks about my new bear or bull game, his opinions on TikTok and only fans

0:49.0

while sticking your genitals in a dice and airblade is a bad idea.

0:52.0

How Rory would advise Boris, why credit card numbers are ridiculous and much more.

0:57.8

This is the sort of episode you need to listen to literally three or four times.

1:02.6

If you enjoy it, please share it with a friend. Nothing would make me happier than for this show to continue to grow

1:09.0

so that I can access more and more fantastic and fascinating humans

1:13.2

and continue to deliver them directly into your ears.

1:16.4

In other news, we've got a new sponsor and I am so excited to be partnered up with this company.

1:22.8

I've been using the state app for over a year now.

1:26.6

If you are not familiar with breath work, you will almost certainly have heard about it on the internet.

1:31.6

Breathing directly affects our physiology.

1:34.6

We can change our heart rate variability, our resting heart rate, our parasympathetic nervous system.

1:40.6

We can even change the way that our thoughts work in as little as five minutes by following the practice of the state app.

...

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