#2524 - Q&A: “Is it too late to plan for holiday sales?”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 29 November 2023
⏱️ 5 minutes
🧾️ Download transcript
Summary
An eCommerce store owner is concerned she's a bit late to leverage the traditional fourth-quarter sales spike. Is it a lost cause?
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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
Show notes: SideHustleSchool.com
Email: team@sidehustleschool.com
Be on the show: SideHustleSchool.com/questions
Connect on Instagram: @193countries
Visit Chris's main site: ChrisGuillebeau.com
Read A Year of Mental Health: yearofmentalhealth.com
If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:00.0 | Is it too late to plan for holiday sales? |
| 0:13.0 | That is the question we're going to explore today on Sidesl School. |
| 0:16.0 | Welcome back. My name's Chris Gillibow. |
| 0:18.0 | Hope you had a good weekend. |
| 0:20.0 | Hope you had a good holiday. |
| 0:22.0 | If you celebrated the hobby of |
| 0:23.2 | Thanksgiving of course you could be somewhere else in the world I realize but |
| 0:26.6 | wherever you are if you are selling anything online then you know very well that we |
| 0:31.0 | are entering peak marketplace that's a phrase I used in |
| 0:34.1 | Ganso capitalism, but peak marketplace of the year at least in terms of online |
| 0:37.7 | sales, lots of stuff is already happening. Businesses have been ramping up for |
| 0:41.5 | weeks already and going into December, like this is the time in which so many businesses do a majority often of their sales, their revenue comes in towards the end of the year. |
| 0:51.0 | Obviously not the same for every business, but definitely is a big time for many businesses. |
| 0:56.0 | So what if you're out there and you've got an e-commerce shop or you're selling something |
| 1:05.0 | I can still do, right? |
| 1:08.0 | I want to take advantage of that big sales spike, |
| 1:09.9 | even if maybe next year I'll be more organized and do a better job, but if I'm late to the game, what can I still do? |
| 1:16.7 | And I love this question. |
| 1:17.7 | We're going to hear it specifically from Donna in Chattanooga, Tennessee, who feels like she is late, |
| 1:22.0 | but doesn't want to miss out on potential revenue. |
| 1:24.8 | Good thinking Donna and she's looking for strategies to catch the wave as it were even if she's |
| 1:29.8 | getting started a bit late. |
... |
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